social media strategy

Craft Beer Podcast Feature: Dan Norris (Black Hops Brewery co-founder, author & entrepreneur).

Posted on Updated on

Dan Norris (Black Hops Brewery co-founder, author & entrepreneur) live on Hot & Delicious: Rocks The Planet!

DOWNLOAD the PODCAST via iTunes – #185 Dan Norris (Black Hops Brewery co-founder, author & entrepreneur)

Dan Norris is a best-selling author, entrepreneur & co-founder Black Hops Brewery.

In June 2013, after failing at entrepreneurship for 7 years, Dan co-founded wpcurve.com, one of the fastest growing WordPress support companies in the world, designed and available 24/7 to fix any small jobs on the same day, which he sold in 2016 to global giant, GoDaddy!

Then in 2014, Dan, Eddie Oldfield and seasoned brewer Michael (Govs) McGovern joined forces for their first cooperative brew, the Eggnog Stout which was an instant delicious success and Black Hops Brewery was born.

 Black Hops Brewery were the first brewery in the world to brew a beer for Call of Duty®, called the limited edition Call of Duty: Black Hops III – Midnight Pale Ale, for the global launch of ‘Call of Duty: Black Ops III’ and Dan Norris’ 4 best-selling business books are The 7 Day Start-Up, Content Machine, Operation Brewery and Create or Hate. 

This is an inspiring man of action with lots of stories to tell, so if you’re one of those peeps out there who harbours the desire to pursue your dreams, but just don’t quite know where to start, this is the podcast for you! We bring his story fresh off the taps from the brewery to your ears!

Let’s get into it! 🎙🍻✨

Connect with Dan Norris (Black Hops Brewery) online:
Hit Hot & Delicious: Rocks The Planet up on social media here:
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.

 

‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
https://hotndelicious.com/

For social media strategy, content/photography & influencer business enquiries contact: info@hotndelicious.com

DOWNLOAD the PODCAST via iTunes – #185 Dan Norris (Black Hops Brewery co-founder, author & entrepreneur)

Dan Norris (Black Hops Brewery co-founder, author & entrepreneur) live on Hot & Delicious: Rocks The Planet!

Anthony Bourdain. Brash, Open & Honest – Love.

Posted on Updated on

Anthony Bourdain visits the Serengehti Plain in Tanzania on March 19, 2014. Photo by David S. Holloway/CNN.

Fare thee well, Anthony.

‘Medium Raw’ & ‘Kitchen Confidential’ are books that I read a number of years ago; your story and the way that you told it (along with the many biographies/autobiographies of my favourite inspirations) have been part of the rich tapestry that have inspired me to continue to trailblaze life in my own way, to embrace the inner weirdo that I was always so afraid of growing up and the light-globe of realization that I’m not alone. Brash, open & honest. It’s like looking in the mirror. Although you’re clearly a lot more deadly handsome in black & white 😁😜

You are you and I’m sorry that you felt that this was the only way. Scrolling my Social Media Newsfeeds today, it is clear to me that you have made such a positive impact on friends in my inner circle & beyond who also inspire me. Rest well, big fella. You’ve earned it

 #AnthonyBourdain #love

Download the Hot & Delicious: Rocks The Planet! weekly iTunes entrepreneurship podcast:
Hit Hot & Delicious: Rocks The Planet up on social media here:
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.
‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
Photo credit 📷✨: unknown. Please do Comment if you know the shooter & I’ll update.
Anthony Bourdain visits the Serengehti Plain in Tanzania on March 19, 2014. Photo by David S. Holloway/CNN.

Future Social Media 2018 Conference – Hot & Delicious Rocks The Planet! LIVE podcast.

Posted on Updated on

Future Social Media 2018 – Hot & Delicious Rocks The Planet! podcast feat. Dan Wilkinson and Craig Mack.

DOWNLOAD the PODCAST via iTunes – #184 Future Social Media 2018 – Hot & Delicious Rocks The Planet! feat. Craig Mack.

Session Headline:

Hot & Delicious: Rocks The Planet! weekly iTunes podcast recorded LIVE at International Business Review Conference – Future Social Media 2018 at The Grace Hotel in Sydney with global award-winning Social Media Strategist Dan Wilkinson and special guest Social Media Strategist, Craig Mack.

 “2018 & Beyond – Next Generation Content, Stopping Ego-Led Brand Control & Driving Channel Neutral Ideation.”

 Session Outline:

  • Gen Z, Gen Alpha, Social Social Media & the UX – Driving Business and Brand Objectives with Content Designed for the User Experience.
  • Stopping The Ego-Led Need for Brand Control – Brand First Planning. Bringing Brand, Media, Digital/Creative Agencies and Platforms together early to avoid retro-fitting advertising content not suited for social media.
  • Driving The Next Wave of Influencer ROI – Upskilling Influencers + Driving Demonstrable ROI. Not just beauty products on a blanket on the beach.
  • Channel Neutral Ideation, Multi-Channel Opportunities & The Next 5 years.

Bio:

Dan Wilkinson is a Global Award-Winning Social Media Strategist and Content Producer who has worked with the likes of Mondelez (Cadbury Dairy Milk Chocolate, Philadelphia Cream Cheese), PepsiCo (Doritos, Smiths Chips),  Microsoft (Xbox), Ferrero (Nutella, tic tac, Kinder Surprise), Cancer Council Australia, Plant Life Balance AR Greening App, Cherry Blooms global cosmetics brand & many more. He is also the founder of the Hot & Delicious Rocks The Planet! business, brand and iTunes weekly entrepreneurship podcast.

 

 

Hit Hot & Delicious: Rocks The Planet up on social media here:
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.

 

‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
https://hotndelicious.com/

For social media strategy, content/photography & influencer business enquiries contact:info@hotndelicious.com

DOWNLOAD the PODCAST via iTunes – ##184 Future Social Media 2018 – Hot & Delicious Rocks The Planet! feat. Craig Mack

Future Social Media 2018 – Hot & Delicious Rocks The Planet! podcast feat. Dan Wilkinson and Craig Mack.

Podcast Feature: Dr Kate Adams (Bondi Vet, Thankly.com.au founder).

Posted on Updated on

Dr Kate Adams LIVE on Hot & Delicious: Rocks The Planet!

DOWNLOAD the PODCAST via iTunes – #183 Dr Kate Adams (Bondi Vet Hospital owner, Thankly.com.au founder)

“I have always been a bit out of the box, had big dreams, a curiosity about life and an unwavering sense of determination.” – Dr Kate Adams

A creator and an innovator, Dr Kate Adams’ is an absolute inspiration!

Her love of pets and science has lead to Kate becoming the owner of Bondi Vet Hospital in Sydney’s east, Director for ASX listed medical cannabis company, Cannpal Animal Therapeutics and founder of Australia’s most well known gift and card tech business, Thankly.com.au

During today’s insightful podcast, we discuss Kate’s earliest ever memory, what it’s like to speak at Google and the 2 pieces of advice that she’d give to someone who has a dream, but is afraid to take that first step.

It’s podcast guests like this who become my friends and stoke the fires of my own ambition. Such an amazing chat!

Dr Kate Adams LIVE on Hot & Delicious: Rocks The Planet!
 
Connect with Dr Kate Adams (Bondi Vet Hospital owner, Thankly.com.au founder) with online:

 

Hit Hot & Delicious: Rocks The Planet up on social media here:
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.

 

‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
https://hotndelicious.com/

For social media strategy, content/photography & influencer business enquiries contact: info@hotndelicious.com

DOWNLOAD the PODCAST via iTunes – #183 Dr Kate Adams (Bondi Vet Hospital owner, Thankly.com.au founder)

Dr Kate Adams LIVE on Hot & Delicious: Rocks The Planet!

Beard Season 2018 launches on Hot & Delicious: Rocks The Planet!

Posted on

Beard Season 2018 launches on Hot & Delicious: Rocks The Planet!

DOWNLOAD the PODCAST via iTunes – #182 Jimmy Niggles (founder of Beard Season)

Guess who’s back! This guy! 

Yes! Beard Season founder Jimmy Niggles jumps on board the Hot & Delicious: Rocks The Planet! weekly entrepreneurship podcastthis week to talk everything Beard Season winter 2018.

We announce the exclusive Beard Season launch party on Sydney Harbour for Vivid Festival on Sydney’s Tall Ship, Jimmy’s stay with Virgin’s Richard Branson on his private island in Caribbean, the Million Dollar Beard and much, much more!

Vivid-Sydney-2016_Sydney-Harbour_CREDIT-Destination-NSW_KM-copy

 

Listen to Hot & Delicious: Rocks The Planet! Episode #104 Jimmy Niggles (founder Beard Season):

 

Book your tickets to the exclusive Beard Season 2018 launch – Sydney Harbour – Vivid Festival:

 

Connect with Jimmy Niggles & Beard Season online:

 

Richard Branson weighs in on Beard Season:
#BeardSeasonSkincheck #BeardSeasonVictories

 

Hit Hot & Delicious: Rocks The Planet up on social media here:
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.

 

‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
https://hotndelicious.com/

For social media strategy, content/photography & influencer business enquiries contact: info@hotndelicious.com

DOWNLOAD the PODCAST via iTunes – #182 Jimmy Niggles (founder of Beard Season)

Screen Shot 2018-05-22 at 7.54.53 am-2
Beard Season 2018 launches on Hot & Delicious: Rocks The Planet!

Does your Biz/Brand need a new Social Media Strategy?

Posted on Updated on

My name is Dan Wilkinson. I am a global award-winning social media strategist, university lecturer, speaker, podcaster and content producer with experience across FMCG, Travel, Beer/Alcohol brands, B2B, Not-For-Profit, Augmented Reality, Tech/Apps, Fintech, Health & Wellness, Cosmetics, Health Insurance & more.

I drive strategy for medium to large size enterprises, both agency and client-side, our business is going from strength-to-strength and that growth has lead us to currently have capacity for 1-2 new inspired clients to join our stable.

Over the past 2 years, my biz Hot & Delicious: Rocks The Planet!, has worked with Cancer Council Australia, Moula fintech, The Bravery, Dos Equis (via FWRD Agency), Cherry Blooms global cosmetics brand, Mahlab Agency (a global B2B digital client, hbf insurance), REBORN Agency and Transplant Australia providing a range of services including a full audit of organisational digital ecosystems and assets, development of 2-3 year strategic roadmaps, Best Practice Social Media Playbooks, development of Digital Media Reporting frameworks, Business-As-Usual/Campaign ideation, organizational training workshops, Issues & Crisis Management Escalation procedures/management, development of brand influencer networks and setting up of agency/client internal/external ways of working systems and processes.

My portfolio from the past 2.5 years includes APAC winner at the 2016 Facebook Awardsspeaking at Social Media Week – Miami, multiple global Kinsale Sharks Awards (Silver, Bronze, Bronze), case studies featured on both the Instagram and Twitter Global Business BlogsShorty Awards finalist in NYC & much more.

Prior to stepping back into freelance world, I was the Social Media Lead for SapientNitro Australia, changing the face of social media for a range of international brands including Cadbury Dairy Milk Chocolate, Philadelphia Cream Cheese, Peroni Italian Beer, Miller Genuine Draft, Bulmers Original Cider, Strongbow & many more.

As to the type of client(s) we’re looking for?

Either client-side or agency-side and the 3 key things that I look for in new biz opportunities/roles/clients are:

  1. Digitally progressive – you are a digitally progressive business/brand or you want to be (if you’re not there yet then, you want to pay someone who is and can bring you up to speed).
  2. Corporate Culture/Champion of the People – you foster a culture of inclusiveness from the top down and that is evident in the energy/experience of the people who work with you at all levels.
  3. Champion Great Work – contractors and employees describe your business approach as one that fosters big ideas and proactivity. Industry leaders not followers.

As an example, I recently I wrapped a short-term contract as Head of Social Media at Soap Creative on the Microsoft, PepsiCo (snacking) and Ferrero portfolios, including the likes of Doritos, Tic Tac, Kinder Surprise, Nutella, Xbox brands and many more.

Every new opportunity or organization that I bring our business to, I must be feel like we’re both contributing and learning at the same time – bringing industry expertise to the table, whilst also continuing the evolution of our experience and professional toolkit.

So if the above blog article sums up the opportunity that you’re about to approach us with and what you are/your business is striving to be, then I/we want to work with you!

I am currently Bondi Beach-based, but we work with clients around Australia and below you’ll find a portfolio overview of previous clients, global award-winning campaigns successes and my own Hot & Delicious: Rocks The Planet! digital presence.

Let’s do this!

For social media strategy, content/photography & influencer business enquiries contact: info@hotndelicious.com

Dan Wilkinson (Hot & Delicious Rocks The Planet!) – Global Award-Winning Social Media Strategy Portfolio.

Dan Wilkinson (Hot & Delicious Rocks The Planet!) – Global Award-Winning Social Media Strategy Portfolio.

Hit Hot & Delicious: Rocks The Planet up on social media here:

Twitter https://twitter.com/hotndelicious
Instagram https://www.instagram.com/hotndelicious/
Instagram https://www.instagram.com/craftbeerlovin/
Facebook https://www.facebook.com/HotnDelicious
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.
https://www.youtube.com/user/HotnDeliciousRecords

‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
https://hotndelicious.com/

DOWNLOAD the Hot & Delicious Rocks The Planet! weekly entrepreneurship podcast via iTunes.

Android Users: Download Castbox Podcast App via Google Play, then Click here to Subscribe to Hot & Delicious: Rocks The Planet! Podcast.

Dan Wilkinson. On The Hunt for Strategic & Creative Inspiration!

Posted on Updated on

Let’s play Guess Who? for Careers. Who Am I?

My name is Dan Wilkinson.

I am a global award-winning social media strategist, university lecturer, speaker, podcaster and content producer with experience across FMCG, Travel, Beer/Alcohol brands, B2B, Not-For-Profit, Augmented Reality, Tech/Apps, Fintech, Health & Wellness, Cosmetics, Health Insurance & more.

I am currently on the market looking at permanent roles in Los Angeles, Sydney (or remote), Austin, Portland (OR) or New York City as Social Media Director/Head of Social Media/Social Media Strategy roles.

Recently I wrapped a short-term contract as Head of Social Media at Soap Creative working across the Microsoft, PepsiCo (snacking) and Ferrero portfolios, including the likes of Doritos, Tic Tac, Kinder Surprise, Nutella, Xbox brands and many more.

My portfolio from the past 2.5 years includes APAC winner at the 2016 Facebook Awardsspeaking at Social Media Week – Miami, multiple global Kinsale Sharks Awards (Silver, Bronze, Bronze), case studies featured on both the Instagram and Twitter Global Business BlogsShorty Awards finalist in NYC & much more.

Over the past 1.5 years, my biz Hot & Delicious: Rocks The Planet!, has worked with Cancer Council Australia, Mahlab Agency (a global B2B digital client, hbf insurance), REBORN Agency, Moula fintech, The Bravery, Transplant Australia and Cherry Blooms global cosmetics brand providing a range of services including a full audit of organisational digital ecosystems and assets, Best Practice Social Media Playbooks, Digital Reporting templates, creation of systems and processes and 2-3 year strategic roadmaps.

I have forged multiple careers across my professional lifetime based on an overarching commitment to Life Work Balance (see my latest @hotndelicious podcast for more on this) and the Pursuit of Happiness.

Professionally I define the pursuit of happiness as:

  1. A business opportunity or career role that I am inspired by and passionate.
  2. That that has the potential for positive impact on the lives of others (through clients or the people that I’m working with).
  3. Whilst being paid appropriately for my services and level professional experience (unless I decide that it’s for professional development for myself/business/career or a philanthropic pursuit).

I’ve stayed true to this philosophy from my early 20s from my 6.5 years based in Dubai traveling the globe as an international Emirates Airline flight attendant to juggling numerous roles in the music industry (event operations & logistics/ TV show music supervisor/photography/social media/band management) to putting a 900 square metre ice-rink on the sands of Bondi Beach back in 2011, (the 1st of its kind anywhere in the world!) to today.

Every new role I step into, I must be feel like I’m contributing and learning at the same time – bringing my industry expertise to the table, whilst also continuing the evolution of my experience and professional toolkit.

I definitely prefer working agency-side or 1-on-1 with major clients and the 3 things I look for in new biz opportunities/roles/clients are:

  1. Digitally progressive –you are a digitally progressive business/brand or you want to be (if you’re not there yet then you want to pay someone who is and can bring you up to speed).
  2. Corporate Culture/Champion of the People – you foster a culture of inclusiveness from the top down and that is evident in the energy/experience of the people who work with you at all levels.
  3. Champion Great Work – contractors and employees describe your business approach as one that fosters big ideas and proactivity. Industry leaders not followers.

At this point, I’m rather convinced that my next big opportunity awaits in the USA, so I’m keen to work in:

  1. Los Angeles – Santa Monica, Venice Beach or WeHo.
  2. Austin (TX).
  3. Portland (OR).
  4. New York City – Manhattan or Brooklyn.
  5. Sydney – I love living in Bondi Beach, so if you think you’ve got the right opportunity, then get in touch!
  6. Remote – I can work from anywhere with a laptop and smartphone/wifi connection.

If the above blog article sums up the opportunity that you’re about to approach me with and what you are/your business is striving to be, then I want to work with you!

I am currently Bondi Beach-based, but more than happy to relocate to the USA at short notice for the right opportunity and below you’ll find a portfolio overview of previous clients, global award-winning campaigns successes and my own Hot & Delicious: Rocks The Planet! digital presence.

Let’s do this!

Dan Wilkinson (Hot & Delicious Rocks The Planet!) – Global Award-Winning Social Media Strategy Portfolio.

Dan Wilkinson (Hot & Delicious Rocks The Planet!) – Global Award-Winning Social Media Strategy Portfolio.

Hit Hot & Delicious: Rocks The Planet up on social media here:

Twitter https://twitter.com/hotndelicious
Instagram https://www.instagram.com/hotndelicious/
Instagram https://www.instagram.com/craftbeerlovin/
Facebook https://www.facebook.com/HotnDelicious
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.
https://www.youtube.com/user/HotnDeliciousRecords

‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
https://hotndelicious.com/

For social media strategy, content/photography & influencer business enquiries contact: info@hotndelicious.com

DOWNLOAD the Hot & Delicious Rocks The Planet! weekly entrepreneurship podcast via iTunes.

Android Users: Download Castbox Podcast App via Google Play, then Click here to Subscribe to Hot & Delicious: Rocks The Planet! Podcast.