
Can Snapchat he/she be over already? š¤¦āāļøšššš“š¤ Inspire Me With Amazing CreativeĀ Content!Ā
Be gone poorly executed Lame of Thrones activations, Murad Osmann copycats, living my best life posts, #yolo, douchebags capturing āpensiveā staged images of themselves for Instagram facing breathtaking back-drop landscapes, clickbait, duckface, content with overly branded text lock-ups and logosā¦ š„ š„ š„ Throw all of it into the bin please and send me something thatās real, creative, interesting & inspirational! āØ
It is about time that we as marketers and creatives (myself included) drive clients to break the mould and lead the way instead of following the crowd and re-hashing the same tired old brand concepts, executions and activations.
We must strive to generate short and long-form content that actually adds value to peopleās lives. Even on our personal channels. Just because you can post a grainy pub lunch schnitzel or gym mirror selfie online, it doesnāt mean that you should. We’ve got to be more sophisticated!
Ask yourself. Whatās the coolest idea that I have created or executed of late? Am I proud of what I am/we are publishing online?
Iād love to hear from you and for you to share with me with links on this LinkedIn, Facebook, Twitter or Instagram thread! What is the most inspiring personal or brand creative that youāve seen or executed yourself, thatās blown your mind of late?Ā Inspire Me With Amazing CreativeĀ Content!Ā
For social media strategy, content/photography & influencer business enquiries contact: info@hotndelicious.com
Dan Wilkinson of Hot & Delicious: Rocks The Planet! is a global award-winning Senior Social Media Strategist and Content Producer with a diverse range and wealth of industry experience across B2B, tech/apps, virtual reality, fintech, FMCG, beer/alcohol brands,Ā Not-For-Profit,Ā health & wellness, a global cosmetics brand, health insurance andĀ travel.
Experience, both agency and client-side, with businesses, brands and organisations such as MillerĀ Genuine Draft,Ā Peroni Italian beer,Ā PepsiCo snacking portfolio (includingĀ Tic Tac,Ā Doritos)Ā FerreroĀ portfolioĀ (includingĀ Nutella, Kinder Surprise),Ā XBOX,Ā Telstra Enterprise,Ā Cherry BloomsĀ global cosmetics brand,Ā Cancer Council Australia, Plant Life Balance augmented reality greening app, Moula Money B2B fintech, Kopparberg Cider, CadburyĀ Dairy Milk ChocolateĀ and many more.
Skillsets and services including full organisational audits of digital ecosystems and physical/digital brand assets and creation of 2-3 year strategicĀ roadmaps including funnel strategies, business-as-usual/campaign content production, Best Practice Social Media Playbooks, generation of systems/processes and data-lead monthly digital reporting templates.
If you’re like to know more, check out our portfolio of global award-winning, previous clients andĀ overview of our Digital Media offering:
http://bit.ly/HotndeliciousSocialMediaStrategyContent
Get in touch! I’d love to hear from you!

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