startup

Entrepreneurship Podcast #190: Boeing Strategist & Victoria Cross recipient Mark Donaldson.

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Hot & Delicious: Rocks The Planet! episode with Mark Donaldson. Photo Credit: vixpixphotography.com

DOWNLOAD the PODCAST via iTunes – #190: Boeing Strategist & Victoria Cross recipient Mark Donaldson.

Victoria Cross recipient, Boeing strategist and business leader, Mark Donaldson and I got chatting at the Beard Season launch with Jimmy Niggles, Hamish Blake, Wippa and a bunch of other revellers a few months back and bonded over a cheeky beer or two on a tall ship on Sydney Harbour (hence the nautical theme of the pics below).

For those who have listened to my Hot & Delicious: Rocks The Planet! episode with Andrew Hansen from The Chaser, will know my passion for my grandfather, whom I never knew, his service in the Middle East and PNG in Kokoda in World War II, the importance of ANZAC Day to me and understanding (in my eyes) what it actually means to be Australian after my trip to Gallipoli for the 85th anniversary of the ANZAC Day dawn service in Turkey in 2000.

Corporal Mark Donaldson, VC is an Australian soldier and a recipient of the Victoria Cross for Australia, the highest award in the Australian honours system.

Trooper Donaldson (his rank at the time) was a member of the Special Air Service Regiment (SASR) when he exposed himself to enemy fire to protect injured troops and then rescued an interpreter under heavy enemy fire in the Battle of Khaz Oruzgan during Operation Slipper, the Australian contribution to the War in Afghanistan. He was presented with the decoration by the Governor-General of Australia, Quentin Bryce, in a ceremony in Canberra on 16 January 2009.

On today’s show we delve into vast-ranging chats including Mark’s earliest ever memory, his work with Boeing, happy memories of Afghanistan, the people and experiences that have shaped his outlook on life.

Super inspiring chats. Let’s get into it!

Hit Hot & Delicious: Rocks The Planet up on social media here:
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.

‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:

https://hotndelicious.com/

For social media strategy, content/photography & influencer business enquiries contact: info@hotndelicious.com

DOWNLOAD the PODCAST via iTunes – #190: Boeing Strategist & Victoria Cross recipient Mark Donaldson.

Hot & Delicious: Rocks The Planet! episode with Mark Donaldson. Photo Credit: vixpixphotography.com

Entrepreneurship podcast #187: POVAR x hotndelicious x ChooseDay on Bondi Radio.

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POVAR x hotndelicious x ChooseDay on Bondi Radio

DOWNLOAD the PODCAST via iTunes – #187: POVAR x hotndelicious x ChooseDay on Bondi Radio.

Welcome to the POVAR x hotndelicious x ChooseDay on Bondi Radio
 
My home-boy Stacy Henderson, co-founder of POVAR, hosts a show every single week on Bondi Radio called ChooseDay and recently he asked me to join him as a guest.
 
It was such a wonderful and insightful 2 hours discussing Entrepreneurship, Meditation, Pursuing Your Dreams, Life in Bondi and so much more, which we recorded LIVE over the course of 2 hours whilst watching the waves roll in at the Bondi Radio Studios at Bucketlist in Bondi Beach. So beautiful and relaxing!
 
I loved the show so much that I asked him if we could publish it as a Hot & Delicious: Rocks The Planet! podcast. And he said yes. Here it is!
Hit Hot & Delicious: Rocks The Planet up on social media here:
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.

‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:

https://hotndelicious.com/

For social media strategy, content/photography & influencer business enquiries contact: info@hotndelicious.com

DOWNLOAD the PODCAST via iTunes – #187: POVAR x hotndelicious x ChooseDay on Bondi Radio.

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POVAR x hotndelicious x ChooseDay on Bondi Radio

Entrepreneurship podcast #186: On the couch with Aussie comedian Merrick Watts.

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Australian comedian Merrick Watts joins the Hot & Delicious: Rocks The Planet!

DOWNLOAD the PODCAST via iTunes – #186 Merrick Watts (Australian comedian, television presenter & radio host)

Australian comedian, television presenter & former radio host, Merrick Watts joins us LIVE this week on the Hot & Delicious: Rocks The Planet! weekly entrepreneurship podcast.

Cheeky, highly intelligent and generous, Merrick and myself dive into his earliest ever childhood memories, Eddie Murphy and evolving your creative career, surrounding yourself with your peers, David Attenborough and meeting your idols, stepping away from commercial radio after 20 years, his latest one-man show ‘Man of the Hour’ and his foray back into stand-up comedy, being close mates with your son and much, much more.

Let’s get into this!

Hit Hot & Delicious: Rocks The Planet up on social media here:
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.

‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:

https://hotndelicious.com/

For social media strategy, content/photography & influencer business enquiries contact: info@hotndelicious.com

DOWNLOAD the PODCAST via iTunes – #186 Merrick Watts (Australian comedian, television presenter & radio host)

Australian comedian Merrick Watts joins the Hot & Delicious: Rocks The Planet!

Craft Beer Podcast Feature: Dan Norris (Black Hops Brewery co-founder, author & entrepreneur).

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Dan Norris (Black Hops Brewery co-founder, author & entrepreneur) live on Hot & Delicious: Rocks The Planet!

DOWNLOAD the PODCAST via iTunes – #185 Dan Norris (Black Hops Brewery co-founder, author & entrepreneur)

Dan Norris is a best-selling author, entrepreneur & co-founder Black Hops Brewery.

In June 2013, after failing at entrepreneurship for 7 years, Dan co-founded wpcurve.com, one of the fastest growing WordPress support companies in the world, designed and available 24/7 to fix any small jobs on the same day, which he sold in 2016 to global giant, GoDaddy!

Then in 2014, Dan, Eddie Oldfield and seasoned brewer Michael (Govs) McGovern joined forces for their first cooperative brew, the Eggnog Stout which was an instant delicious success and Black Hops Brewery was born.

 Black Hops Brewery were the first brewery in the world to brew a beer for Call of Duty®, called the limited edition Call of Duty: Black Hops III – Midnight Pale Ale, for the global launch of ‘Call of Duty: Black Ops III’ and Dan Norris’ 4 best-selling business books are The 7 Day Start-Up, Content Machine, Operation Brewery and Create or Hate. 

This is an inspiring man of action with lots of stories to tell, so if you’re one of those peeps out there who harbours the desire to pursue your dreams, but just don’t quite know where to start, this is the podcast for you! We bring his story fresh off the taps from the brewery to your ears!

Let’s get into it! 🎙🍻✨

Connect with Dan Norris (Black Hops Brewery) online:
Hit Hot & Delicious: Rocks The Planet up on social media here:
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.

 

‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
https://hotndelicious.com/

For social media strategy, content/photography & influencer business enquiries contact: info@hotndelicious.com

DOWNLOAD the PODCAST via iTunes – #185 Dan Norris (Black Hops Brewery co-founder, author & entrepreneur)

Dan Norris (Black Hops Brewery co-founder, author & entrepreneur) live on Hot & Delicious: Rocks The Planet!

Music Industry Podcast: Global Jetsetter Tom Richardson launches ‘Somebody Say Love’ single!

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Tom Richardson (Australian singer/songwriter) launches launches ‘Somebody Say Love’ single on Hot & Delicious: Rocks The Planet!

DOWNLOAD the PODCAST on iTunes – #161 Tom Richardson (Australian singer/songwriter) launches launches ‘Somebody Say Love’ single! 

Android Users: Download Castbox Podcast App via Google Play, then Click here to Subscribe to Hot & Delicious: Rocks The Planet! podcast.

Tom Richardson is a close mate of mine and inspirational Australian singer/songwriter, who has performed in 15 different countries, had his music featured on Rip Curl surfing documentaries and in 2018, hits a decade of travelling the globe with a dream job as a full-time independent musician since the age of 21.

On today’s podcast we chat about Tom Richardson’s latest EP ‘Promise of the Light’, which is due to launch worldwide in early 2018 and was recorded in solace in lakeside cabins in Alberta, Canada and jungle hideaways in Bali, Indonesia, before collaborating with close friends Benny Walker & Tim Bennett in home studios in the Adelaide Hills and with seaside views at his home in Warrnambool, Australia.

We also enjoy vast-ranging chats about the systems & processes and tools that Tom utilises as a small business owner to keep a balanced life of physical & mental health, his favourite podcasts including Song Exploder, The Tim Ferris Show and Pilgrim Heart with Krishna Das, different meditation and yoga techniques that he practicessharing stages with the likes Joe Bonamassa, Cold Chisel, John Butler Trio and a musical  passport of memories including musical collaborations with Native American poets, Indian Kirtan masters, Fijian highland village choirs & indigenous Australian icons. Fascinating chats!

This latest release truly reflects Tom Richardson’s nomadic schedule and his life across the past 10 years, which is a musical odyssey of regular tours around Australia, North America, Asia and Europe leading to “rave reviews, prime festival slots, and international airplay”.

Oh and we snapped up the exclusive 1st worldwide global release of ‘Somebody Say Love’, the first single off Tom Richardson‘s ‘Promise of the Light’ EP! YES!

Super podcast, top bloke. I know you will enjoy the show. Let’s get into it!

DOWNLOAD the PODCAST via iTunes – #161 Tom Richardson (Australian singer/songwriter) launches launches ‘Somebody Say Love’ single!

Android Users: Download Castbox Podcast App via Google Play, then Click here to Subscribe to Hot & Delicious: Rocks The Planet! podcast.

Article, podcast & Interview by Dan Wilkinson of Hot & Delicious: Rocks The Planet!
Connect with Tom Richardson with online:
Calm Meditation App:
Hot & Delicious: Rocks The Planet! Episode #65 with Tom Richardson:
From surfing the Sunshine Coast to the jungles of Indonesia – this is Tom Richardson ‘Pockets’ EP.
Hot &  Delicious: Rocks The Planet! Episode #09 with hip hop artist, L Fresh The Lion: 
Hit Hot & Delicious: Rocks The Planet up on social media here:
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.
‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
For social media, photography & influencer business enquiries contact: info@hotndelicious.com

DOWNLOAD the PODCAST via iTunes – #161 Tom Richardson (Australian singer/songwriter) launches launches ‘Somebody Say Love’ single!

Android Users: Download Castbox Podcast App via Google Play, then Click here to Subscribe to Hot & Delicious: Rocks The Planet! podcast.

Dan Wilkinson is founder of travel, entertainment & lifestyle biz/brand, Hot & Delicious: Rocks The Planet and one of Australia’s most experienced social media professional who has driven social media for a range of international brands including Cancer Council Australia, Cadbury Dairy Milk chocolate, Peroni Italian Beer, Philadelphia Cream Cheese & more.

 

Tom Richardson (Australian singer/songwriter) launches launches ‘Somebody Say Love’ single on Hot & Delicious: Rocks The Planet!

The 5 must-haves for Aussies when applying for a US Visa – A podcast with Andrea Szew.

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US Immigration Lawyer, Andrea Szew on Hot & Delicious: Rocks The Planet!

DOWNLOAD the PODCAST on iTunes – #160 Andrea Szew (USA Immigration Lawyer – Szew Law Group). 

Android Users: Download Castbox Podcast App via Google Play, then Click here to Subscribe to Hot & Delicious: Rocks The Planet! podcast.

Ever wanted to work in the USA like me? 

Last year I was in Los Angeles and the USA under the ESTA Visa Waiver Program for just under 3 months to explore what Los Angeles was like as a place to be based for work – to see if there was another side to the City of Angels away from the plastic fantastic and then based on these experiences, decide if I wished to pursue the O1 Visa as an option to work in the USA (also known as the O1 Alien of Extraordinary Ability Visa – yes, that’s what it’s called).  

Now any Australian who has spent time in Los Angeles with a Green Card, E3 or O1 Visa will tell you that they have the best US Immigration Lawyer in the USA ever! And chances are that they might, but it’s not all cut & dried and there are some key things that you need to know before you go splash the cash on securing a lawyer in the hopes of chasing the American dream.

This week on Hot & Delicious: Rocks The Planet! I chat with Los Angeles-based US International Business and Immigration lawyer, Andrea Szew, about:

  • The 5 Must-Haves When Applying for a US Visa.
  • How Trump’s administration is affecting foreign nationals’ ability to work in the US 1 year on since taking office and what you as an applicant needs to take into consideration.
  • Andrea Szew’s life growing up in California, her time at UCLA and what inspired her to become a lawyer specializing in Immigration Law.
  • Some of the iconic clients Andrea’s worked with including Hootsuite CEO, Ryan Holmes, Australias Thunder from Down Under in Las Vegas and much much more.

For context, Andrea and I met through the Aussies in LA Australians in LA Facebook Pages, which is a wonderful community of Aussies and a super important resource for any Australian based in or seeking to be approved for a USA visa to work in Los Angeles.

And the good news is that there is SO much more to L.A. than the glitter, gloss and your name up in lights; countless hiking trails in the greater Los Angeles area, live comedy every night of the week, amazing Mexican food, a live music scene that makes your mouth water and I fell in love with the Sports Bar culture too. I’ve found the American people as a whole, from my previous holidays there and on this trip, to be so warm and welcoming, polite and giving. Plus if you need it, there’s this a super supportive community of expat Australians in both Los Angeles and New York City (should you need it) and a whole new country to explore. Loves it!

So if you an Australian businessman/women seeking to work in the USA or you have a friend who is… if you are award-winning digital media professional, an actor, musician, producer or entertainer who believes you have done the hard yards and have what it takes to make it in the USA, then this is the podcast for you!

DOWNLOAD the PODCAST via iTunes – #160 Andrea Szew (USA Immigration Lawyer – Szew Law Group).

Android Users: Download Castbox Podcast App via Google Play, then Click here to Subscribe to Hot & Delicious: Rocks The Planet! podcast.

Article, podcast & Interview by Dan Wilkinson of Hot & Delicious: Rocks The Planet!
Hit Hot & Delicious: Rocks The Planet up on social media here:
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.
‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
For social media, photography & influencer business enquiries contact: info@hotndelicious.com

DOWNLOAD the PODCAST via iTunes – #160 Andrea Szew (USA Immigration Lawyer – Szew Law Group).

Android Users: Download Castbox Podcast App via Google Play, then Click here to Subscribe to Hot & Delicious: Rocks The Planet! podcast.

Dan Wilkinson is founder of travel, entertainment & lifestyle biz/brand, Hot & Delicious: Rocks The Planet and one of Australia’s most experienced social media professional who has driven social media for a range of international brands including Cancer Council Australia, Cadbury Dairy Milk chocolate, Peroni Italian Beer, Philadelphia Cream Cheese & more.

 

US Immigration Lawyer, Andrea Szew on Hot & Delicious: Rocks The Planet!

3 Crucial Tips – Social Media Strategy, ROI & The User Experience 2018.

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Hot & Delicious Rocks The Planet! Generating more sophisticated Strategy and Content for your brand! Photo credit: Dan Wilkinson.

Hot & Delicious Rocks The Planet! – Global Award-Winning Social Media Strategy & Content Production for your brand.

Well now, what an amazing year 2017 has been!

After taking the leap of faith and leaving my role as Social Media Lead at SapientNitro Australia to step back into my own Social Media Strategy & Content Production business, I have relocated to Sydney from Melbourne (via Los Angeles) to take on Cancer Council Australia as a client, significantly diversified our depth of experience across a range of different industries, lectured social media strategy in university at Macleay College in Sydney for the first time, had my own radio show on Bondi Beach Radio and run a series of live podcasts including the International Business Review Conference in Melbourne just 2 weeks ago!

Over the past year or so, Hot & Delicious: Rocks The Planet! have worked Cancer Council Australia, Planet Life Balance Virtual Reality Greening app, Moula fintech, Mahlab Agency (global B2B business, hbf insurance), REBORN Agency,  and Cherry Blooms global cosmetics brand providing a range of services including a full audit of organisational digital ecosystems and assets, the generation Best Practice Social Media Playbooks and Monthly Reporting templates, creation of systems and processes to improve internal/external ways or working and 2-3 year strategic roadmaps.

3 key points have only further solidified in my mind over this time. We as Social Media Strategists, Creatives and Account Management teams need to push our teams and our clients to be more sophisticated in the creation of through-the-line strategies and content that generate Social Social Media designed for the User Experience, Funnel Strategies that drive ROI and evolve our approach for the The Next Wave of Brand Influencer Campaigns.

Inspirational quotes do zero for your brand objectives unless you’re a meditation/yoga business or run a speaker agency, cat videos and dog memes aren’t suitable unless you’re Whiskas or Chum and generic lifestyle/beauty products laid out on a towel on the beach is just not doing much of value to sales or a connection with your brand.

If you haven’t implemented the following in your agency or brand yet, then this is where you need to start in 2018:

  1. Social Social Media + UX – Generate Content That You’d Want To See In Your Own Mobile Newsfeed. Don’t use social media to yell at people! Billboards ≠ Effective Content.
  2. Create a Funnel Strategy. Create strategic content and advertising campaigns to drive results and client ROI.
    1. Design or re-design your digital ecosystem with specific roles.
        1. Assess your current digital ecosystem.
        2. Determine where your target audience are playing.
        3. Assess what ad solutions best suit your objectives and target audience penetration.
    2. Ladder your Content Pillars -> Social Media Objectives -> Business Pillars.
    3. Utilize your content and ad spend as part of a Funnel Strategy.
  1. The Next Wave of Brand Influencer Campaigns – Pivot from the wanna-be Instagram model to working with and upskilling influencers to create campaigns with a measurable uplift in Sales and Return On Investment.

Want to delve into this further? Check out this LIVE at Future Social Media 2017: Social Social Media + UX, Funnel Strategy and The Next Wave of Brand Influencer Campaigns feature presentation and podcast that I recorded with Carat media agency Senior Business Manager, Harry McGoldrick at International Business Review Conference 2 weeks ago and download the accompanying deck/resources here!

And if you, your agency, your business, your brand or your client are looking to transform the way you approach social media, designed for both the User Experience AND ROI… then let’s chat. Drop me a line:

Dan Wilkinson info@hotndelicious.com

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Social Media Strategy, Content Production, Monthly Social Media Calendars, Best Practice Social Media Playbooks, Community Management & Monthly Reporting templates.


Complete our Hot & Delicious: Rocks The Planet contact form below and we can start building your presence today.

Hit Hot & Delicious: Rocks The Planet up on social media here:
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.
‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
For social media, photography & influencer business enquiries contact: info@hotndelicious.com
Dan Wilkinson works as a Manager, Marketing Strategy & Analysis – Social Media at SapientNitro Australia and is founder of music industry biz, Hot & Delicious Group.
Hot & Delicious Rocks The Planet! Generating more sophisticated Strategy and Content for your brand! Photo credit: Dan Wilkinson.