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Social Media News
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Instagram Stories Latest Update – Drive Reach through use of Locations + Hashtags.
Interesting! I have been keenly watching the evolution of Instagram Stories in recent times and in the latest Instagram platform update, brands who use relevant Locations + Hashtags within their content (on photos/video) can expect increased Reach and Brand Awareness of their Instagram Stories. The inclusion of Locations & #hashtags, as shown in the screenshots below from…
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Instagram launches Instagram for Business with Brand New Analytics.
Instagram have finally added Insights through Instagram For Business that social media content creators, agencies & brand managers can now activate and utilize as a basic measure of success for individual Instagram content. In late 2014/early 2015, during SapientNitro’s award-winning Philly Pourovers Instagram campaign, I had access to one of the early versions of Instagram Analytics as one…