health & wellness

Senior Social Media Strategist – Gun For Hire.

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Wow, what an experience!

I am still coming down from the excitement that has been Telstra Vantage™ 2018 and yet I’m hitting the ground running on the hunt for my next contract/freelance project or full-time Head of Social Media/Social Media Director/Social Media Strategist role, preferably in Sydney or US-based, but do have clients in other Australian capital cities.

Across the past 3.5 months, I have been Digital & Social Media Lead for Telstra Enterprise on Telstra Vantage, the annual invite-only event 6,000+ customers on smart business tech and innovation held at the Melbourne Convention and Exhibition Centre. And what an experience it was!

Apart from the successful launch of the Telstra Vantage™ TV livestream/on demand service and watching our amazing onsite Enterprise Social Media team bring Telstra Vantage™ to life in digital, key event highlights from the 5 stages at event include the closing keynote from Thai cave rescue heroes, Dr Richard Harris and Craig Challen, as they related to our audience their experiences of the Tham Luang Cave rescue – dubbed “Mission Impossible” – in Thailand earlier this year, Neha Narula’s keynote on blockchain, bitcoin and cryptocurrency, the Business of Sport panel featuring Foxtel CEO Patrick Delany and AFL CEO Gillon McLachlan on how technology is influencing how we promote, broadcast, sponsor and watch sport now and in the future, the Women in Tech “Unstoppable force meets irresistible objective – empowering women in technology” panel and a plethora of the latest Telstra tech including 5G demonstrations, the evolution of drones and any number of partner activations from the likes of Cisco, Samsung, Microsoft and more.

As my role wraps up on the Telstra Vantage project for 2018, I’m excited about my next steps in the industry in Australia/abroad and effective immediately I am on the hunt for either a client-side or an agency-side role/contract and the 3 key elements that I’m seeking in new business opportunities are as follows:

  1. Digitally Progressive – you are a digitally progressive business/brand or you want to be (if you’re not there yet then, you want to pay someone who is and can bring you up to speed).
  2. Corporate Culture/Champion of the People – you foster a culture of inclusiveness from the top down and that is evident in the energy/experience of the people who work with you at all levels.
  3. Champion Great Work – contractors and employees describe your business approach as one that fosters big ideas and proactivity. Industry leaders not followers.

I am a global award-winning social media strategist, university lecturer, speaker, podcaster and content producer with experience across B2B, Fintech, FMCG, Travel, Beer/Alcohol brands, Not-For-Profit, Augmented Reality, Tech/Apps, Health & Wellness, Cosmetics, Health Insurance & more.

I drive strategy for medium to large size enterprises, both agency and client-side.

Over the past 2.5 years, my biz Hot & Delicious: Rocks The Planet! has worked with Cancer Council Australia, Moula fintech, The Bravery, Dos Equis (via FWRD Agency), Cherry Blooms global cosmetics brand, Mahlab Agency (a global B2B digital client, hbf insurance), REBORN Agency and Transplant Australia providing a range of services including a full audit of organisational digital ecosystems and assets, development of 2-3 year strategic roadmaps, Best Practice Social Media Playbooks, development of Digital Media Reporting frameworks, Business-As-Usual/Campaign ideation, organizational training workshops, Issues & Crisis Management Escalation procedures/management, development of brand influencer networks and setting up of agency/client internal/external ways of working systems.

In a previous life as Social Media Lead at SapientNitro and Head of Social Media at Soap Creative across the Mondelez, Carlton & United Breweries, Microsoft, PepsiCo (snacking) and Ferrero portfolios, I have worked on social media strategy for a range of international brands including Cadbury Dairy Milk Chocolate, Philadelphia Cream Cheese, Peroni Italian Beer, Miller Genuine Draft, Bulmers Original Cider, Doritos, Tic Tac, Kinder Surprise, Nutella, Xbox and many more.

Need a gun for hire to transform your business? Want to know more?

Drop me a link via email or LinkedIn and let’s grab coffee. I am excited about working with you!

Dan Wilkinson

For social media strategy, content/photography & influencer business enquiries contact:

Dan Wilkinson (Hot & Delicious Rocks The Planet!) – Global Award-Winning Social Media Strategy Portfolio.

Dan Wilkinson (Hot & Delicious Rocks The Planet!) – Global Award-Winning Social Media Strategy Portfolio.

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Entrepreneurship Podcast Feature: Jason Havey – Spinning Logic, Iowaska in Peru & Blackhawk Military Intelligence Analyst.

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Jason Havey (Onnit Labs COO and Spinning Logic podcast host) joins the Hot & Delicious: Rocks The Planet! podcast.

DOWNLOAD the PODCAST – #154 Jason Havey (Onnit Labs COO and Spinning Logic podcast host). 

Much like myself, Jason Havey has lived a super interesting life, rich with amazing experiences. A successful businessman, Jason is the COO of Onnit Labs global health and wellness brand, formerly an award winning Hotelier with 16 years of experience, most recently as General Manager of both the Hilton Madison Monona Terrace and the Sheraton Madison at the same time and originally an infantry mortarman, which eventually lead to him becoming a Military Intelligence Analyst for a Blackhawk helicopter unit.

This has honestly been one of the most fascinating explorations of another person’s life that I’ve ever had the pleasure of featuring on the Hot & Delicious: Rocks The Planet! podcast.

We cover a vast array of subject matter from growing up super poor in Wisconsin as the child of a single mother, surviving a horrific car crash, breaking 3 vertebrae and having to learn how to walk again, the impact that float tanks make to how he operates, taking Iowaska in Peru not once, but twice, Reverend Jim Jones and the Jonestown massacre in Guatemala, being taken far outside his comfort zone and feeling like his eyes were opened for the first time the jungles of Central America during his military service and the joys of becoming a bone marrow donor and the privilege of being able to save the life of another person. 

This Wisconsin native now resides in Austin (Texas) and for the past 3 years Jason has been the host of the Spinning Logic Podcast with over 150 episodes to date, where the goal of Spinning Logic is to thread together the unique stories of unique guests and to celebrate the vast array of people that represent humankind.

Jason Havey is an aggressive optimist, who believes strongly in the power of the individual to improve themselves and thus, the world. He also believes in the beauty of all things he finds true joy in interacting with unique individuals, places, events and stories.

Download this episode and be prepared to be amazed and inspired!

Article & podcast by Dan Wilkinson of Hot & Delicious: Rocks The Planet!
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‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
For social media, photography & influencer business enquiries contact:
Dan Wilkinson is founder of travel, entertainment & lifestyle biz/brand, Hot & Delicious: Rocks The Planet and one of Australia’s most experienced social media professional who has driven social media for a range of international brands including Cancer Council Australia, Cadbury Dairy Milk chocolate, Peroni Italian Beer, Philadelphia Cream Cheese & more.


Jason Havey (Onnit Labs COO and Spinning Logic podcast host) joins the Hot & Delicious: Rocks The Planet! podcast.