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Instagram launches Instagram for Business with Brand New Analytics.

- Boost options & Insights now available for individual Instagram content.
- Instagram Insights now available for access via mobile phone only.
- New Contact Button – Instagram have installed an easy to use contact button for fans and followers who wish to email you.
- Switch over to Instagram Business Profile today via mobile phone. Must be logged into a Facebook account with access to brand page linked to your Instagram Account.
- Boosting existing content that’s actually live on your Instagram account – previously it was only possible by separate hidden or “dark” posts.
- Customer Service/Enquiries – new Contact Button makes it a LOT easier for fans and followers to get in touch.
- 3rd party tools no longer required for basic metrics such as Reach, Impressions, Follower growth, Gender Breakdown and Age Range.
- Instagram Analytics launch – while this this does feel like a band-aid placeholder to keep agencies & their clients placated, it no doubt means that the full-blown desktop version of Instagram Analytics that the platform has promised is not far away.
- Instagram for Business only available on mobile for now – not yet available on desktop.
- Rudimentary data, which will still need to be supported by other tools to measure and demonstrate ROI through Instagram.
- Available for most accounts, but not all. I’ve heard from a few of my Australian colleagues that it’s not available on all accounts yet.
- Update your smartphone – Ensure your Apple iPhone is updated to the latest version of Instagram.
- Instagram Advertising ensure you speak with your media agency about advertising options as they may have access to tools that aren’t yet accessible to the broader market.
LinkedIn http://www.linkedin.com/pub/dan-wilkinson/9/319/57
‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
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- Internal Teams.
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- Social media copywriting.
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- Podcasting.
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To find out more drop us an email at: info@hotndelicious.com or fill in the contact form below.
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This entry was posted in Lifestyle, Podcast, Social Media and tagged #auspol, #ausvotes, #democracysausage, ABC Snapchat, Australia, Australian Federal Election, blog, blogger, brand building, Bulmers, Cadbury, community management, content marketing, content production, contract, crisis management, Dan Wilkinson, digital, digital media, Download, Emmy, entrepreneur, Epic Fail, escalation, Facebook Awards, Fail, freelance, freelancer, Gen Y, hashflag, Hot & Delicious, Hot & Delicious Group, Hot & Delicious Records, Hot & Delicious Rocks The Planet, Hot and Delicious, Hot and Delicious Rocks The Planet, hotndelicious, hotndelicious rocks the planet, human behaviour, Instagram, Instagram Analytics, Instagram Blog, Instagram For Business, issues management, Liberal, Liberal Party, Liberal Party Snapchat, Liberals, marketing, Melbourne, millennial, millennial marketing, millennials, Monthly Content Calendars, music blog, Oreo, Peroni, Philadelphia Cream Cheese, Philly Cream Cheese, photographer, photography, podcast, podcaster, politics, producer, psychology, Red Bull, remote, Sapient Nitro, SapientNitro, Shane Smith, Shorty Awards, Small Biz, Small Business, Snapchat Sponsored Lens, social media, Social Media Brand Book, Social Media Director, Social Media Lead, social media marketing, Social Media News, Social Media Playbook, Social Media Speaker, social media strategy, Social Media Week, speaker, Sponsored Lens, startup, Sydney, tech, Thought Leadership, Twitter, Twitter Blog, Twitter Moments, user experience, VICE, Vice Media, video, video content, video production, vote, voters, voting, youth, YouTube.
Key Lesson Of Social Media – Liberal Party fail the Gen Y Snapchat bullshit filter.
Liberal Party Snapchat fail:
LinkedIn http://www.linkedin.com/pub/dan-wilkinson/9/319/57
‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
*”The top 5 reasons women share online” by Venus on editor & publisher Mia Freedman.
Twitter Moments #democracysausage ftw with #ausvotes hashflag:
https://www.youtube.com/user/HotnDeliciousRecords
‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
- Set-up of Agency/Client Systems, Processes & Documentation.
- Social Media Audit.
- Social Media Playbook creation.
- Content Production.
- Community Management
- Reporting (incl. Data, Insights & Analytics)
- Issues Management, Crisis Management & Escalation.
- Monthly Content Calendars.
- Social Media Training & Education.
- Clients.
- Internal Leadership/Senior Management.
- Internal Teams.
- Internal Teams – Ways Of Working.
- Social Media Strategy.
- Content Production.
- Photography.
- Video content.
- Social media copywriting.
- Blogging.
- Podcasting.
- Monthly Social Media Reporting & Analytics.
- Thought Leadership – writing for organization blogs/external media.
- Speaker – Events & Festivals.
To find out more drop us an email at: info@hotndelicious.com or fill in the contact form below.
Let’s get started today!


This entry was posted in Lifestyle, Podcast, Social Media and tagged #auspol, #ausvotes, #democracysausage, ABC Snapchat, Australia, Australian Federal Election, blog, blogger, brand building, Bulmers, Cadbury, community management, content marketing, content production, contract, crisis management, Dan Wilkinson, digital, digital media, Download, Emmy, entrepreneur, Epic Fail, escalation, Facebook Awards, Fail, freelance, freelancer, Gen Y, hashflag, Hot & Delicious, Hot & Delicious Group, Hot & Delicious Records, Hot & Delicious Rocks The Planet, Hot and Delicious, Hot and Delicious Rocks The Planet, hotndelicious, hotndelicious rocks the planet, human behaviour, Instagram Blog, issues management, Liberal, Liberal Party, Liberal Party Snapchat, Liberals, marketing, Melbourne, millennial, millennial marketing, millennials, Monthly Content Calendars, music blog, Oreo, Peroni, Philadelphia Cream Cheese, Philly Cream Cheese, photographer, photography, podcast, podcaster, politics, producer, psychology, Red Bull, remote, Sapient Nitro, SapientNitro, Shane Smith, Shorty Awards, Small Biz, Small Business, Snapchat Sponsored Lens, social media, Social Media Brand Book, Social Media Director, Social Media Lead, social media marketing, Social Media Playbook, Social Media Speaker, social media strategy, Social Media Week, speaker, Sponsored Lens, startup, Sydney, tech, Thought Leadership, Twitter, Twitter Blog, Twitter Moments, user experience, VICE, Vice Media, video, video content, video production, vote, voters, voting, youth, YouTube.