Great Ocean Road

Facebook launch ‘Reactions’ featuring 5 New Options Alongside ‘Like’ Button.

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Facebook launch 'Reactions' - 5 New Options Alongside 'Like' Button
Facebook launch ‘Reactions’ featuring 5 New Options Alongside ‘Like’ Button

Less than an hour ago, Facebook co-founder Mark Zuckerberg announced to the world the much debated upgrade to Facebook Likes… the ‘Reactions’ feature.

Facebook users can now Like, Love, HaHa, Wow, Sad or Angry… content creators, brand social media managers and community managers who’s brands already see a high volume of negative social media traffic are rejoicing the fact that there’s no “Dislike” or “Thumbs Down” button…  sure the ‘Angry’ and ‘Sad’ Reactions are there, but I’m personally rather pleased that the positive Reactions outweigh the negative 4-2, because let’s be honest… There are already enough trolls and whiners out there on the internet as it is. Let’s not further feed their unconstructive and negative behaviour.

I’ve personally trialled Reactions on both my iPhone and laptop this morning, so I dare say that it’s rolled out worldwide already and can confirm that it is super user-friendly (See image below).

To react, all you have to do is hold your finger or thumb down on Facebook’s “Like” button on your Smartphone and select which of the Reactions you’d like to use on a post by your friends or one of the Facebook Pages that you follow on Facebook (click on the blue thumbs up icon to select your ‘Reactions’ on laptop).

Ultimately the addition of  Facebook Reactions appears to be a fairly cool addition at first glance, but what functional value it brings to high profile celebrities or brands, how it impacts on the Facebook Algorithm (how content is prioritized for your individual Newsfeed) and how agencies report on it to their clients (if at all) remains to be seen.

Now it’s time for you to go have a play. Let me know what you think & enjoy! 

Article by Dan Wilkinson @hotndelicious Twitter/Instagram/Facebook/Snapchat

Dan Wilkinson is a social media professional who has driven social media for a range of international brands including Cadbury Dairy Milk chocolate, Peroni Italian Beer, Philadelphia Cream Cheese & more and is the founder of entertainment, travel & lifestyle biz, Hot & Delicious: Rocks The Planet.

As an award-winning, highly experienced social media professional, Dan Wilkinson has worked with a range of international brands, spoken at Social Media Week – Miami and has had two campaigns from the past year now featured as global case studies on both the Twitter Success Stories and Instagram Business Blog for his work at SapientNitro, working with brands such as Cadbury Dairy Milk Chocolate, Philadelphia Cream Cheese, Peroni Italian Beer and more.

Hit Hot & Delicious: Rocks The Planet up on social media here:

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 @hotndelicious
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‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
For photography, blog & social media business enquiries contact: info@hotndelicious.com

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Contact Hot & Delicious: Rocks The Planet! for all your business or brand social media needs.

Social media strategy, monthly content calendar creation, community management, specialised team/staff social media training, creation of social media systems/ways of working and speaking engagements for your business, brand, conference or event.

 

Australia. Where a deserted beach is just a car ride away… #happiness

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Photo credit: Dan Wilkinson  📷✨  Hot & Delicious: Rocks The Planet!  Travel, entertainment & lifestyle blog. http://www.hotndelicious.com/
Photo credit: Dan Wilkinson 📷✨ 
Hot & Delicious: Rocks The Planet! 
Travel, entertainment & lifestyle blog.
http://www.hotndelicious.com/

Australia. A deserted beach is just a car ride away…

Once a year in the Australian summertime, a bunch of mates & I disappear down the coast to a secret beach to escape for the night and put the world to right.

Fishing, snorkelling and body surfing no matter what the weather… sunset BBQs & watching the sun rise over the ocean…

Taking the time to switch off from technology and be present in this beautiful world around us, especially when we have such flawless beauty right in our backyard.

I’m going to miss this place… 

#happiness #seeAustralia

Hit Hot & Delicious: Rocks The Planet up on social media here:

Twitter @hotndelicious 
Instagram
 @hotndelicious
Facebook.com/HotnDelicious

Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.
‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
For photography, blog & social media business enquiries contact: info@hotndelicious.com

—————————-

Contact Hot & Delicious: Rocks The Planet! for all your business or brand social media needs.

Social media strategy, monthly content calendar creation, community management, specialised team/staff social media training, creation of social media systems/ways of working and speaking engagements for your business, brand, conference or event.

As an award-winning, highly experienced social media professional, Dan Wilkinson has worked with a range of international brands, spoken at Social Media Week – Miami and has had two campaigns from the past year now featured as global case studies on both the Twitter Success Stories and Instagram Business Blog for his work at SapientNitro, working with brands such as Cadbury Dairy Milk Chocolate, Philadelphia Cream Cheese, Peroni Italian Beer and more.

Dan recently wrapped up his position as Social Media Lead for SapientNitro in Australiato pursue freelance social media contracts, influencer/public speaking opportunities and further build his own brand, Hot & Delicious: Rocks The Planet.

Dan Wilkinson is a social media professional who has driven social media for a range of international brands including Cadbury Dairy Milk chocolate, Peroni Italian Beer, Philadelphia Cream Cheese & more and is the founder of entertainment, travel & lifestyle biz, Hot & Delicious: Rocks The Planet.

 

Pt Roadknight, Australia… beautiful – Photographic tales of an ex-Emirates flight attendant

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Hot & Delicious Rocks: The Planet! – Photographic travel diary series.

Pt Roadknight, Australia. Photo credit: Dan Wilkinson (Hot & Delicious Group).

First day off in 2 weeks… time to escape 🙂

Work’s been insane for months, so that coupled with my new podcast & creating this travel photography series in my “downtime” = close to burnout, so last weekend I jumped in the car and hit the road.

Cruised down the Great Ocean Road with one of my buddies who’s just moved here from Brisbane via Sydney. Bodysurfing in Jan Jac, drive from Torquay to Lorne via Bells Beach, cheeky couple of beers at Lorne Pub in the sunshine and then back to Torquay to catch-up with another mate of mine who lives down there for sundowners overlooking the water… perfetto!

The Great Ocean Road is truly one of the most beautiful coastlines in Australia and yes the world. Pt.Roadknight holds a lot of happy childhood and adult memories for me. Until a few years ago, my folks had a small beach shack down here and I’ve spent many hours walking along this little stretch of beach. My old man even broke a mast windsurfing here back in the day 🙂

Shot this little vid when we pulled over by the side of the road, took a deep breath and soaked it all in.

Beauty is everywhere…

DW

Listen to the Hot & Delicious: Rocks The Planet podcast series here.

Hot & Delicious: Rocks The Planet is a weekly podcast interviewing inspiring individuals and successful entrepreneurs from around the planet across a range of industries (incl. music, film/tv, fashion, travel, comedy and more) about what makes them tick as people and drives their hunger for success.

Hot & Delicious Group.. Passion, Creativity & Community.

Culture, travel, music, news & sick live photography from around the planet:

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Dan Wilkinson works as a Manager, Marketing Strategy & Analysis – Social Media at SapientNitro Australia and is founder of music industry biz, Hot & Delicious Group.

2 days ago I woke up to a beach sunrise over the ocean, sand & the waves at my feet.. 2014.. I’m ready..

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Photo credit: Dan Wilkinson

2 days ago I woke up to a beach sunrise over the ocean, sand & the waves at my feet..

This year I went from 80% self-employed in my own music industry business, Hot & Delicious Group to coming out the other side of winter working full-time for America’s #1 Digital Agency, SapientNitro, driving social strategy for one of Australia’s largest brewers.

A year of contrasts & definitely not a quiet one, but coming through my 3rd brain tumour operation in 15 years just a year & a half ago, looking back on previous years and knowing all the cool shit I’ve nailed over the past 3 years, it definitely feels like one where I’ve treaded water a little more than usual [to put it in perspective I’ve still created sponsorship partnerships for The Aussie BBQ series of international music showcases with Virgin Australia and Studios 301 in the USA, travelled to LA and Austin (Texas), captured images of Australia’s top musicians/providing social media services for The Aussie BBQ/Sounds Australia at the world’s largest music conference SXSW, project-managed Federation Square’s Helix Tree – Light In Winter installation and starting working with a range of beer/cider brands (incl. Miller Genuine DraftPeroni Nastro AzzurroCarlton Dry, Sweden’s #1 cider KopparbergBulmers and Strongbow cider)] to name but a few projects. Treading water’s not the right phrasing.. a better one would be working in the thick of projects, rather than keeping the eagle eye view from above..

The new job’s been hell-for-leather since Day 1, but I am excited about the team we’ve built, working with people who inspire me, the prospect of being in a position now to present wicked new ideas & game-changing concepts in the new year, access to global resources/networks to achieve our goals and a regular salary (vs working contract-to-contract), which will help allow me to focus on an as of yet unfulfilled music career and a bunch of new Hot & Delicious Group projects in my “downtime”.

The craziness of the past 5 months in particular means I reached the Xmas/New Years holiday period completely exhausted and ready for a solid mental break. As a result, I took the measure of banning myself from all forms of social media for a week from Xmas Day – New Year’s Day. That rest from social channels, family holiday at Portarlington, camping/fishing/skindiving with a bunch of mates on a beach down the Great Ocean Road and today’s trip down to Republica Cafe (St Kilda Beach) to soak up the 25°C blue skies, led to clarity and this explosion of thoughts on paper, which may or may not make it to my Hot & Delicious blog (I’m leaning to yes.. Ha ha.. :D). 

That insight is that during the ups & downs on the roller-coaster of life this year, I’ve managed to have amazing experiences, but these “Good Times” have been accompanied with “Capture this, Update that, Tweet this person, read this article, write that article, watch that TV series…”. It’s true that Sundays have pretty much been kept for me and generally-speaking I’m broadcasting/checking social less on Sundays, but in reality there’s been very few times outside of work or on days off where I’ve made an effort to go out, do something fun & just soak up that particular moment in time for what it is, without feeling the need to update one of my social channels. Connected, Connected, Connected.

I’m grateful for the opportunities I’ve created for myself through hard work & the ability to see opportunity in the gaps of the patterns & differences of the world around me, but my #1 goal for 2014 is to soak up the joy of this life by taking more time out for me including chilling & focusing on projects that I love. More passion, energy & happiness will no doubt ensue. Sure.. Capture this, share that is a big part of who I am and what I do.. the reality being that social media is a big part of my life at play/work and an extension of my personality, but it doesn’t define me. 

Living in the moment is what I want to see more of from myself this year and not a concept that’s new to me, but taking time out to reflect & enjoy is where we get fresh energy, a sense of calm and it’s in this headspace where the fresh ideas & magic flow.. 2014.. I’m ready..

Dan Wilkinson.
16:04pm, Tuesday December 31st, 2013.
Republica Cafe, St Kilda Beach
Melbourne Australia.

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