Wow, what an experience!
I am still coming down from the excitement that has been Telstra Vantage™ 2018 and yet I’m hitting the ground running on the hunt for my next contract/freelance project or full-time Head of Social Media/Social Media Director/Social Media Strategist role, preferably in Sydney or US-based, but do have clients in other Australian capital cities.
Across the past 3.5 months, I have been Digital & Social Media Lead for Telstra Enterprise on Telstra Vantage™, the annual invite-only event 6,000+ customers on smart business tech and innovation held at the Melbourne Convention and Exhibition Centre. And what an experience it was!
Apart from the successful launch of the Telstra Vantage™ TV livestream/on demand service and watching our amazing onsite Enterprise Social Media team bring Telstra Vantage™ to life in digital, key event highlights from the 5 stages at event include the closing keynote from Thai cave rescue heroes, Dr Richard Harris and Craig Challen, as they related to our audience their experiences of the Tham Luang Cave rescue – dubbed “Mission Impossible” – in Thailand earlier this year, Neha Narula’s keynote on blockchain, bitcoin and cryptocurrency, the Business of Sport panel featuring Foxtel CEO Patrick Delany and AFL CEO Gillon McLachlan on how technology is influencing how we promote, broadcast, sponsor and watch sport now and in the future, the Women in Tech “Unstoppable force meets irresistible objective – empowering women in technology” panel and a plethora of the latest Telstra tech including 5G demonstrations, the evolution of drones and any number of partner activations from the likes of Cisco, Samsung, Microsoft and more.
As my role wraps up on the Telstra Vantage™ project for 2018, I’m excited about my next steps in the industry in Australia/abroad and effective immediately I am on the hunt for either a client-side or an agency-side role/contract and the 3 key elements that I’m seeking in new business opportunities are as follows:
- Digitally Progressive – you are a digitally progressive business/brand or you want to be (if you’re not there yet then, you want to pay someone who is and can bring you up to speed).
- Corporate Culture/Champion of the People – you foster a culture of inclusiveness from the top down and that is evident in the energy/experience of the people who work with you at all levels.
- Champion Great Work – contractors and employees describe your business approach as one that fosters big ideas and proactivity. Industry leaders not followers.
I am a global award-winning social media strategist, university lecturer, speaker, podcaster and content producer with experience across B2B, Fintech, FMCG, Travel, Beer/Alcohol brands, Not-For-Profit, Augmented Reality, Tech/Apps, Health & Wellness, Cosmetics, Health Insurance & more.
I drive strategy for medium to large size enterprises, both agency and client-side.
Over the past 2.5 years, my biz Hot & Delicious: Rocks The Planet! has worked with Cancer Council Australia, Moula fintech, The Bravery, Dos Equis (via FWRD Agency), Cherry Blooms global cosmetics brand, Mahlab Agency (a global B2B digital client, hbf insurance), REBORN Agency and Transplant Australia providing a range of services including a full audit of organisational digital ecosystems and assets, development of 2-3 year strategic roadmaps, Best Practice Social Media Playbooks, development of Digital Media Reporting frameworks, Business-As-Usual/Campaign ideation, organizational training workshops, Issues & Crisis Management Escalation procedures/management, development of brand influencer networks and setting up of agency/client internal/external ways of working systems.
In a previous life as Social Media Lead at SapientNitro and Head of Social Media at Soap Creative across the Mondelez, Carlton & United Breweries, Microsoft, PepsiCo (snacking) and Ferrero portfolios, I have worked on social media strategy for a range of international brands including Cadbury Dairy Milk Chocolate, Philadelphia Cream Cheese, Peroni Italian Beer, Miller Genuine Draft, Bulmers Original Cider, Doritos, Tic Tac, Kinder Surprise, Nutella, Xbox and many more.
Need a gun for hire to transform your business? Want to know more?
Drop me a link via email or LinkedIn and let’s grab coffee. I am excited about working with you!
For social media strategy, content/photography & influencer business enquiries contact: firstname.lastname@example.org
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Ever wanted to work in the USA like me?
Last year I was in Los Angeles and the USA under the ESTA Visa Waiver Program for just under 3 months to explore what Los Angeles was like as a place to be based for work – to see if there was another side to the City of Angels away from the plastic fantastic and then based on these experiences, decide if I wished to pursue the O1 Visa as an option to work in the USA (also known as the O1 Alien of Extraordinary Ability Visa – yes, that’s what it’s called).
Now any Australian who has spent time in Los Angeles with a Green Card, E3 or O1 Visa will tell you that they have the best US Immigration Lawyer in the USA ever! And chances are that they might, but it’s not all cut & dried and there are some key things that you need to know before you go splash the cash on securing a lawyer in the hopes of chasing the American dream.
This week on Hot & Delicious: Rocks The Planet! I chat with Los Angeles-based US International Business and Immigration lawyer, Andrea Szew, about:
- The 5 Must-Haves When Applying for a US Visa.
- How Trump’s administration is affecting foreign nationals’ ability to work in the US 1 year on since taking office and what you as an applicant needs to take into consideration.
- Andrea Szew’s life growing up in California, her time at UCLA and what inspired her to become a lawyer specializing in Immigration Law.
- Some of the iconic clients Andrea’s worked with including Hootsuite CEO, Ryan Holmes, Australia’s Thunder from Down Under in Las Vegas and much much more.
For context, Andrea and I met through the Aussies in LA / Australians in LA Facebook Pages, which is a wonderful community of Aussies and a super important resource for any Australian based in or seeking to be approved for a USA visa to work in Los Angeles.
And the good news is that there is SO much more to L.A. than the glitter, gloss and your name up in lights; countless hiking trails in the greater Los Angeles area, live comedy every night of the week, amazing Mexican food, a live music scene that makes your mouth water and I fell in love with the Sports Bar culture too. I’ve found the American people as a whole, from my previous holidays there and on this trip, to be so warm and welcoming, polite and giving. Plus if you need it, there’s this a super supportive community of expat Australians in both Los Angeles and New York City (should you need it) and a whole new country to explore. Loves it!
So if you an Australian businessman/women seeking to work in the USA or you have a friend who is… if you are award-winning digital media professional, an actor, musician, producer or entertainer who believes you have done the hard yards and have what it takes to make it in the USA, then this is the podcast for you!
This entry was posted in Lifestyle, Podcast, Travel and tagged ambition, Andrea Szew, Aussies, Aussies in LA Facebook Page, Australia, Australian, Australians in LA Facebook Page, B1B2 Visa, Beauty is Everywhere, beer, blog, blogger, Bondi, Bondi Beach, CEO, City of Angels, craft beer, Dan Wilkinson, digital, Donald Trump, E3 Visa, entrepreneur, ESTA Visa Waiver Program, foreign nationals, founder, Green Card, Hootsuite, Hot & Delicious, Hot & Delicious Group, Hot & Delicious Records, Hot & Delicious Rocks The Planet, Hot and Delicious, Hot and Delicious Rocks The Planet, hotndelicious, influencer, influencers, inspiration, Instagram, LA, Las Vegas, Los Angeles, Melbourne, O1 Visa, podcast, podcaster, podcasting, Ryan Holmes, social media, social media strategy, speaker, startup, strategy, success, Sydney, Szew Law Group, tech, Thunder Down Under, Trump, US, USA, video, Visa, wanderlust, YouTube.
Ambition is greater than fear. Hot & Delicious: Rocks The Planet! with Poe (CEO and co-founder of Habu Health)
Ever had a vision and then brought your dreams into reality?
Christopher Poe AKA Poe is the CEO and co-founder of Habu Health, a Portland (Oregon, USA) based research group committed to building consumer confidence through scientific rigour.
Led by 12 years of research into the neurobiology of pain, and the pain-relieving properties of opioids and cannabis by leading industry pharmacologist and neural scientist, Dr Adie Poe (Poe’s co-founder and wife), Habu Health is a startup created to work with legislators and partners to build digital products that will fuel an intelligent database which integrates high-fidelity plant and human data.
We cover the legalities of recreational use and need for medicinal marijuana globally, the $2M dollars that Dr Adie Poe has already received in US government federal funding, the meaning behind the name of the business (Japanese for “herb”), what motivated Poe and Dr Adie Poe to take the leap of faith to pursue this dream and the launch of the Habu Health App in just 2 weeks!
Fascinating and educating insights into this data-fuelled startup and I have no doubt that you’ll enjoy this entrepreneur podcast as much as I do!
‘Cause legalising cannabis can change the lives and how we manage chronic pain in our global community. This shit is SO much more than Puff Puff Pass!
This entry was posted in Lifestyle, Podcast, Social Media, Travel and tagged #ChooseYourOwnAdventure, #smartcannabis, ambition, author, blog, blogger, Bondi Beach, CEO, Choose Your Own Adventure, Christopher Poe, co-founder, craftbeerlovin, creative, Dan, Dan Wilkinson, data, digital, Dr Adie Poe, Dr Adie Poe (Poe’s co-founder and wife), entrepreneur, Farma, founder, Genotype, Habu, Habu Health, Habu Health App, Hot & Delicious, Hot & Delicious Group, Hot & Delicious Records, Hot & Delicious Rocks The Planet, Hot and Delicious, Hot and Delicious Rocks The Planet, hotndelicious, inspiration, Instagram, neural scientist, Oregon, Partnerships, Pepsi, pharmacologist, Phylos, Phylosbioscience, podcast, podcaster, podcasting, Poe, Portland, puff puff pass, pursuit of happiness, social enterprise, social entrepreneur, speaker, startup, success, SXSW, Sydney, tech, US government federal funding, USA, video, YouTube.
Hot & Delicious: Rocks The Planet! with Matthew Vroom (tech entrepreneur, CEO & founder of Henge Docks)
Boom boom boom…
Is your life is designed around pursuing your passions tenaciously? Creating a life by following gut instinct and pushing yourself beyond your comfort to try things you think that you might love, through an ethos of #ChooseYourOwnAdventure?
If it’s not right now, you have a fire burning in you and you’re made like me, then it should be! And that’s that this week’s show is all about! This week, Hot & Delicious: Rocks The Planet! with San Francisco-based, tech entrepreneur, co-founder and CEO of Henge Docks, Matthew Vroom.
Launched in April 2010, Henge Docks sold 3 months worth of inventory within the first 3 days of the launching, grew from a single product line to become the leading supplier of docking stations for MacBooks after only 8 months on the market and in 2017 enjoy one of the few direct hardware partnerships with the Apple brand globally.
Fascinating show as we chat about Matthew Vroom’s latest invention, the 6 months spent living out of his Nissan sports car after completing business school in Texas, driving around the USA hot-spotting to work remotely on Henge Docks before finally settling into San Francisco, becoming semi-famous for the creation of a satirical cartoon called “I hate Pam” whilst in college, the logistics of working with manufacturers in foreign countries at a time when the tech that Henge Docks were creating hadn’t been envisioned yet and so much more.
First and foremost, Matt Vroom is a husband, he’s a dad and he’s an ambitious, creative and strategic businessman. He is also the cousin of Illinois-based soya bean and corn farmer Nathan Webster AKA @nlwebs, my partner-in-crime on the @craftbeerlovin’ Instagram account, Matt Vroom is an inspiration and I am proud to call him my friend.
“Don’t defer your life’s goals.” Make a start, make a start today. After all… we’re both just normal guys who took the leap of faith in pursuit of happiness…
How many of you can say that you put everything on the line for an idea that you believe in? And managed to make it work! This is that story.
This entry was posted in Lifestyle, Podcast, Travel and tagged #ChooseYourOwnAdventure, ambition, blog, blogger, Bondi, Bondi Beach, Bondi Beach Radio, business school, cartoon, CEO, Choose Your Own Adventure, college, craftbeerlovin, creative, Dan, Dan Wilkinson, digital, docking stations, founder, Henge Docks, Hot & Delicious, Hot & Delicious Group, Hot & Delicious Records, Hot & Delicious Rocks The Planet, Hot and Delicious, Hot and Delicious Rocks The Planet, hotndelicious, I hate Pam, inspiration, Instagram, Instagram. Inspiration, MacBooks, Matthew Vroom, Partnerships, podcast, podcaster, podcasting, pursuit of happiness, rocknroll, San Francisco-based, satirical, startup, success, Sydney, tech, tech entrepreneur, Texas, the logistics of working with manufacturers in foreign countries at a time when the tech that Henge Docks were creating hadn’t been envisioned yet, video, YouTube.
Fascinating podcast with Poppy Renegade co-founder, Hatching Lab CEO & tech entrepreneur, Christie Whitehill.
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.
‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
- Set-up of Agency/Client Systems, Processes & Documentation.
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- Issues Management, Crisis Management & Escalation.
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- Social Media Training & Education.
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- Internal Teams.
- Internal Teams – Ways Of Working.
- Social Media Strategy.
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This entry was posted in Lifestyle, Podcast, Social Media and tagged ambition, blog, blogger, CEO, Christie Whitehill, Dan Wilkinson, digital media, digital nomad, enterpreneur, entrepreneur, entrepreneurial, entrepreneurs, founder, Hatching Lab, Hot & Delicious, Hot & Delicious Group, Hot & Delicious Records, Hot & Delicious Rocks The Planet, Hot and Delicious, Hot and Delicious Rocks The Planet, hotndelicious, influencer, inspiration, Instagram, instructor, interview, podcast, podcaster, podcasting, Poppy Renegade, social media, startup, success, Sydney, tech, video, wanderlust, Women in Tech, YouTube.
Hot & Delicious: Rocks The Planet podcast series
Annnnd I am flying!!!! Just walked out of Feast of Merit in Richmond (Australia) and having one of those moments where it all makes sense… I’ve just punched out a podcast with Australian social entrepreneur, ygap co-founder & CEO, Elliot Costello… wow.. that is the whole reason I do what I do with the Hot & Delicious: Rocks The Planet podcast.
I came across ygap a 3-4 years when one of my friends introduced me to a gentleman by the name of Alby Tomassi, one of ygap’s founding members, who was looking to bring social media into his business and Hot & Delicious Group ending up driving the social media for a wonderful Melbourne pizzeria and Italian restaurant in St Kilda with the most delicious wood-fire pizzas called The Banff.
I had a wonderful time running The Banff’s social (you can read an article I wrote about it & see a few photos I shot on Broadsheet) and even though I haven’t seen Alby for a while, when I started this podcast I knew I wanted to reach out to him and tell the story of ygap.
Now, for those of you who haven’t heard of ygap before, ygap are an incubator for social change. They are a not-for-profit enterprise focused on locally driven development and their vision is to empower communities disadvantaged by poverty to be self-sustainable – believing that the best ways to answer poverty is by backing and supporting the local people. The ygap program finds and enables impact entrepreneurs in developing countries like Kenya, South Africa, Ghana, Malawi, Rwanda and India, then provides them with accelerator training, connects them with a range of networks and financially supports them to grow and scale the individual’s initiative. It’s all about finding those early stage entrepreneurs -people with big dreams lacking resource, then working with them to bring their concepts to life and empowering them take those ideas to scale. Such a wonderful approach!
The social enterprise initiatives that fund the ygap program and that they pride themselves on, are innovative projects like the 5 cent campaign, Feast of Merit and The Polished Man.
5 cent campaign is a campaign that runs across the month of May – Did you know there are currently $150m in 5coins in Australia that in many real life situations are effectively a useless denomination of currency – parking machines won’t accept them, vending machines won’t accept them, our public transport system ticketing machines won’t accept them… so ygap have been working to put 5 cent coins to good use. Every May they work with a range of partners and ygap ambassadors to raise awareness and encourage Australians to collect their 5 cent coins to help make an impact through social change. So far ygap and the Australian population have collected $7.9m in 5 cent pieces in a few short years, which is mind-blowing and the best part about the campaign [at least until 5 cent pieces become obsolete and we have to switch to a 10 cent campaign (my words not El’s) ] is that it’s the gift that keeps on giving, because every year the coins are set free into circulation again allowing us to begin again every year.
Apart from 5 cent campaign, Elliot and I chat about Feast of Merit, ygap’s restaurant and cafe that serves breakfast, lunch and dinner and is a wholly owned subsidiary of ygap that invests every single dollar of profit back into social enterprise. We recorded today’s interview upstairs in ygap’s offices and so I had to walk through the Feast of Merit before and after the interviews and wow! What a scene! I’ve put some photos up on the blog as you can see and what a fantastic spot! The decor, menu and vibe are just sublime! Definitely heading back over the next few weeks and by the time I left at 6pm, Feast of Merit was already chockablock with the Thursday dinner crowd.
Now by the time this podcast is live, I believe we’re also going to be the first to announce (if the last few days have gone according to plan for Elliot Costello) the launch of Social Hub, a community driven project created by ygap where not-for-profits and social entrepreneurs can gather, work and utilise the benefits of Social Market Place, a physical space where social entrepreneurs can trial their products on a short-term and rotating basis in Melbourne. One of the toughest things when starting a small business is pulling together funds to survive and being able to surround yourself with people who are in the same path, but a few steps ahead who can provide support, advise and inspiration to keep pushing, so this is a wonderful initiative and in fact, the first of it’s type in Melbourne.
So what started as a volunteer-based organization 7 years ago, ygap has grown from Elliot as it’s first employee 2 years ago to over 40 employees today, so because of it’s scale now, ygap not only drives amazing projects around the world and is a rich source of inspiration as a catalyst for social change globally, but provides young Australians with jobs and guess what… there are more Australian initiatives brewing. So multi-faceted!
And if you want real stories, we also chat about one of their success stories, Lebo, an inspiring lady in north western South Africa who wanted to start a shelter for abused women in a province where 70% of women, yes 70% of women experience domestic violence. As a result of ygap’s spark accelerator program and her own drive and determination, Lebo now works with over 12,000 women in her province with a range of social enterprise businesses. All by empowering someone with a burning desire for change. Just wonderful!
Anyway, let’s jump into the podcast… some fascinating stories and inspiring insight into a young Australian Elliot Costello who has made it his life’s work to make a positive impact on the lives of others and inspire us all to want to be more, to do more…
Android users – you’ll need to download the free Podcast Republic app then search Hot & Delicious: Rocks The Planet.
Hot & Delicious: Rocks The Planet is weekly podcast where we interview inspiring individuals and successful entrepreneurs from around the planet across a range of industries (incl. music, film/tv, fashion, travel, comedy and more) about what makes them tick as people and drives their hunger for success.
For more on ygap, 5 cent campaign, Feast of Merit and Polished Man head to:
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This entry was posted in Lifestyle, Podcast, Social Media, Travel and tagged 5 cent campaign, Alby Tomassi, ambition, blog, blogger, business, business success, CEO, customer service, Dan Wilkinson, Debut, digital, Download, DSLR, entrepreneur, Feast of Merit, Free, happy, Hot & Delicious, Hot & Delicious Group, Hot & Delicious Records, Hot & Delicious Rocks The Planet, Hot and Delicious, Hot and Delicious Rocks The Planet, hotndelicious, hotndelicious rocks the planet, indie, inspiration, inspire, interview, live each moment, marketing, Melbourne, music blog, new music, photographer, photography, podcast, podcaster, Polished Man, rock, shot of the day., SLR, social enterprise, social entrepreneur, social media, Social Media Club Melbourne, songwriter, startup, success, tech, The Banff, video, webseries, ygap, YouTube.