Fashion

3 Crucial Tips – Social Media Strategy, ROI & The User Experience 2018.

Posted on Updated on

Hot & Delicious Rocks The Planet! Generating more sophisticated Strategy and Content for your brand! Photo credit: Dan Wilkinson.

Hot & Delicious Rocks The Planet! – Global Award-Winning Social Media Strategy & Content Production for your brand.

Well now, what an amazing year 2017 has been!

After taking the leap of faith and leaving my role as Social Media Lead at SapientNitro Australia to step back into my own Social Media Strategy & Content Production business, I have relocated to Sydney from Melbourne (via Los Angeles) to take on Cancer Council Australia as a client, significantly diversified our depth of experience across a range of different industries, lectured social media strategy in university at Macleay College in Sydney for the first time, had my own radio show on Bondi Beach Radio and run a series of live podcasts including the International Business Review Conference in Melbourne just 2 weeks ago!

Over the past year or so, Hot & Delicious: Rocks The Planet! have worked Cancer Council Australia, Planet Life Balance Virtual Reality Greening app, Moula fintech, Mahlab Agency (global B2B business, hbf insurance), REBORN Agency,  and Cherry Blooms global cosmetics brand providing a range of services including a full audit of organisational digital ecosystems and assets, the generation Best Practice Social Media Playbooks and Monthly Reporting templates, creation of systems and processes to improve internal/external ways or working and 2-3 year strategic roadmaps.

3 key points have only further solidified in my mind over this time. We as Social Media Strategists, Creatives and Account Management teams need to push our teams and our clients to be more sophisticated in the creation of through-the-line strategies and content that generate Social Social Media designed for the User Experience, Funnel Strategies that drive ROI and evolve our approach for the The Next Wave of Brand Influencer Campaigns.

Inspirational quotes do zero for your brand objectives unless you’re a meditation/yoga business or run a speaker agency, cat videos and dog memes aren’t suitable unless you’re Whiskas or Chum and generic lifestyle/beauty products laid out on a towel on the beach is just not doing much of value to sales or a connection with your brand.

If you haven’t implemented the following in your agency or brand yet, then this is where you need to start in 2018:

  1. Social Social Media + UX – Generate Content That You’d Want To See In Your Own Mobile Newsfeed. Don’t use social media to yell at people! Billboards ≠ Effective Content.
  2. Create a Funnel Strategy. Create strategic content and advertising campaigns to drive results and client ROI.
    1. Design or re-design your digital ecosystem with specific roles.
        1. Assess your current digital ecosystem.
        2. Determine where your target audience are playing.
        3. Assess what ad solutions best suit your objectives and target audience penetration.
    2. Ladder your Content Pillars -> Social Media Objectives -> Business Pillars.
    3. Utilize your content and ad spend as part of a Funnel Strategy.
  1. The Next Wave of Brand Influencer Campaigns – Pivot from the wanna-be Instagram model to working with and upskilling influencers to create campaigns with a measurable uplift in Sales and Return On Investment.

Want to delve into this further? Check out this LIVE at Future Social Media 2017: Social Social Media + UX, Funnel Strategy and The Next Wave of Brand Influencer Campaigns feature presentation and podcast that I recorded with Carat media agency Senior Business Manager, Harry McGoldrick at International Business Review Conference 2 weeks ago and download the accompanying deck/resources here!

And if you, your agency, your business, your brand or your client are looking to transform the way you approach social media, designed for both the User Experience AND ROI… then let’s chat. Drop me a line:

Dan Wilkinson info@hotndelicious.com

This slideshow requires JavaScript.

Social Media Strategy, Content Production, Monthly Social Media Calendars, Best Practice Social Media Playbooks, Community Management & Monthly Reporting templates.


Complete our Hot & Delicious: Rocks The Planet contact form below and we can start building your presence today.

Hit Hot & Delicious: Rocks The Planet up on social media here:
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.
‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
For social media, photography & influencer business enquiries contact: info@hotndelicious.com
Dan Wilkinson works as a Manager, Marketing Strategy & Analysis – Social Media at SapientNitro Australia and is founder of music industry biz, Hot & Delicious Group.
Hot & Delicious Rocks The Planet! Generating more sophisticated Strategy and Content for your brand! Photo credit: Dan Wilkinson.

 

Secure Award-Winning Social Media Strategy + Content For Your Biz.

Posted on Updated on

Sunset at Bronte Beach by @hotndelicious. Brand building with Hot & Delicious Rocks The Planet!

Hot & Delicious Rocks The Planet! with Global Award-Winning Social Media Strategy & Content Production for your brand!

Social Media Strategy, Content Production, Monthly Social Media Calendars, Best Practice Social Media Playbooks, Community Management & Monthly Reporting.

Just 1.5 years after relocating to Sydney from Melbourne (via Los Angeles) to take on Cancer Council Australia as a client, I’ve significantly diversified Hot & Delicious: Rocks The Planet’s depth of experience across a range of different industries in social media strategy.

After a 3 month stint in California and making the transition from my full-time role as Social Media Lead for SapientNitro in Australia driving social media for Cadbury Dairy Milk Chocolate, Peroni Italian Beer, Bulmers Original Cider, Oreo, Philly Cream Cheese, Kraft Peanut Butter & more, I decided that I needed a change of scenery, moved up to the beaches of Sydney, knuckling down to the task of operating my own biz again and focusing on project-work with clients across a broad spectrum, including Cosmetics, B2B, Health Insurance, Tech, Health & Wellness, FMCG, Not-For-Profit, Alcohol brands (including craft beer), Travel, Lifestyle and much more.

It’s been a wonderful journey since leaving SapientNitro and we are now in the position where we are expanding Hot & Delicious: Rocks The Planet! to take on new ongoing clients and additional social media strategy projects, as well as ongoing/freelance content production, social media reporting and community management contracts (including Out Of Hours community management – weekends/public holidays and Crisis Management) as part of my ongoing relationships with brands, agency partners and industry friends.

Our clients over the past 12 months include Moula Money (in partnership with Xero), Cancer Council Australia, Mahlab Content Agency (B2B clients on LinkedIn, hbf), Cherry Blooms global cosmetics brand and REBORN Agency. Not only have we managed to grow the business, but in 2017 I became a university lecturer in social media strategy at Macleay College in Sydney for the 1st time, we’ve continued to build the Hot & Delicious: Rocks The Planet! brand through our 2 Instagram accounts, @hotndelicious and @craftbeerlovin’, which have each grown by over 14K+ global followers in the past year, I’ve stepped into brand campaings as a social media influencer myself, speaking engagements at events, had a weekly radio show on Bondi Beach Radio and my weekly iTunes entrepreneurship podcast Hot & Delicious: Rocks The Planet! continues to go from strength-to-strength, averaging over 2K downloads a month in 2017!

While every project has its challenges, be yours client-side, agency-side or indeed working in your own business, ultimately this past 18 months has been one of the most wonderful, enlightening and rewarding experiences of my life thus far – to take the leap of faith to run your own business and brand, then to see it take off! It makes me so happy!

So if you are keen to audit your brand’s social media presence, to generate a strategy, improve your content production (premium photography, copywriting and yep, we can even create a podcast for your business!), monthly digital reporting and systems & processes that actually drive your business/brand objectives, whilst creating a digital ecosystem that your audience, customers and fans actually want to interact with and be a part of, then we should chat!

Warning: We don’t do inspirational quotes or cat memes as they do nothing to help your business – unless you’re a yoga business or pet store 😜

Design your Social Media Strategy not only for the User Experience, but a strategy that drives Return On Investment! Get in touch!

Dan Wilkinson (Hot & Delicious: Rocks The Planet!)
info@hotndelicious.com

A few career highlights so far include:

In my time in the advertising industry, we’ve changed the way our clients play in the social media space with innovative thinking, exciting brand building and social media-led campaigns.

When I first joined SapientNitro in July 2013, the Australian arm of the business had never focussed on social media clients before. During my time at the agency, with the support of our global social teams in Miami, New York, Chicago, Atlanta and Toronto, we transformed the Melbourne office into a digitally-focussed business, creating internal ways of working, crisis management & escalation procedures, content production and community management processes, monthly/campaign reporting templates, social listening and analytics tool assessment/review, pitch document creation for successful pitches and more.

I stepped away from full-time agency-life in January to soak up the challenge of further building my own business and brand, Hot & Delicious: Rocks The Planet, and that of my clients, who crave a forward-thinking digital brand of their own. I want to partner with agencies, brands and clients to create audience-centric content that’s built for the user experience and drives the brand awareness/Reach that ultimately drive foot traffic/sales for their respective businesses.

And that now starts with you…

If you, your agency, your business, your brand or your client are looking to transform the way you approach social media then your journey starts now.

Complete our Hot & Delicious: Rocks The Planet contact form below and we can start building your presence today.

Hit Hot & Delicious: Rocks The Planet up on social media here:

Twitter @hotndelicious 
Instagram @hotndelicious
Facebook.com/HotnDelicious
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.

Dan Wilkinson works as a Manager, Marketing Strategy & Analysis – Social Media at SapientNitro Australia and is founder of music industry biz, Hot & Delicious Group.

 

Social Media Services We Provide

Hot & Delicious: Rocks The Planet. Social Media Strategy, Monthly Content Creation, Community Management & Reporting. Photo credit: Dan Wilkinson.
Hot & Delicious: Rocks The Planet. Social Media Strategy, Monthly Content Creation, Community Management & Reporting. Photo credit: Dan Wilkinson.

How to Dress a Dummy. Inspiring journey of self-discovery with author Cassie Lane!

Posted on Updated on

Hot & Delicious Rocks The Planet! with ‘How to Dress a Dummy’ author, Cassie Lane.

DOWNLOAD the PODCAST – #141 Cassie Lane author of ‘How to Dress a Dummy’. 

“True beauty is found in the imperfect and vulnerable.”

Cassie Lane is one of the most hilarious, intelligent and beautiful people I know and like so many of us, Cassie Lane grew up desperately wanting to be someone else.

At 16 years of age, Cassie jetted off overseas from Australia on an exciting student exchange adventure. One day she was walking the streets of Italy and the next she found herself swept up into the life of a jet-setter, strutting the catwalks of Milan, Italy and the world as an international model.

Next stop USA. Life living in Los Angeles was like something out of a TV show – sharing a house with 3 other models, mixing it with celebrities on a global scale and partying hard in the LA scene. And yet something was missing…

Beneath all the flash and fancy, she started seeing through the world of exploitation and self-destruction where “living off your looks can attract as much scorn as admiration.” 

Yearning for something more, Cassie returned to Australia determined to pursue her passions and whilst taking her next steps in self-development through study, she also began dating Australian footballer, Alan Didak (Collingwood football Club), who wasn’t that well known at the time. As his sporting profile grew in Australia, Cassie found herself thrust back into the limelight and the oft noxious environment of a WAG (Wives And Girlfriends of high-profile professional athlete), where at times she found herself labelled as ‘slut’, ‘skank’ and ‘stripper’, and constantly being told that she should toe the line and be happy with her life as the partner of a football star. And then came the toxic cherry top… being voted worst dressed at the Brownlow Medal whilst attending the nationally televised AFL Best & Fairest Awards show with her partner. Devastating…

Especially for a highly intelligent person that now not only has a double degree in Psychology and Communications, but now a Masters of Creative Writing at the University of Melbourne, from which the thesis of that Masters is this very book and memoir.

‘How to Dress a Dummy’ is frank, open, honest, hilarious and beautiful journey of empowerment and self discovery… I myself was clearly never a catwalk model, but there are so many parallels between Cassie’s life and my own. I grew up knowing that I was different, an outsider and I always felt like a bit of a weirdo. And I still am a weirdo, it’s just that I’m my kind of weirdo and the most beautiful thing that you can discover is to learn to love yourself and to be yourself, for once you do you will notice that you attract the friends/people who most want to be around you, to be with you and to be like you… And that is one of the most amazing moments of realization that anyone can experience!

It makes me so happy to see my friends strive for success, achieve their goals and focus on what completes them and makes them happy. I love that I can share this story. 

I love you Cassie Lane and I am SO proud of you!

Article & podcast by Dan Wilkinson of Hot & Delicious: Rocks The Planet!  🍻🎙✌🏻
Android users – you’ll need to download the free Podcast Republic app then search Hot & Delicious: Rocks The Planet. 
Hit Hot & Delicious: Rocks The Planet up on social media here:
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.
‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
For social media, photography & influencer business enquiries contact: info@hotndelicious.com
 
Dan Wilkinson is founder of travel, entertainment & lifestyle biz/brand, Hot & Delicious: Rocks The Planet and one of Australia’s most experienced social media professional who has driven social media for a range of international brands including Cancer Council Australia, Cadbury Dairy Milk chocolate, Peroni Italian Beer, Philadelphia Cream Cheese & more.
Hot & Delicious Rocks The Planet! with ‘How to Dress a Dummy’ author, Cassie Lane.

Lisa Clark (Lifestyle Blogger & Social Media Strategist) joins Hot & Delicious on Bondi Beach Radio – #ChooseYourOwnAdventure.

Posted on Updated on

Lifestyle Blogger Lisa Clark joins us on Hot & Delicious: Rocks The Planet! on Bondi Beach Radio.

Download the show free on iTunes – #109 Lisa Clark – Lifestyle Commentator, Blogger & Social Media Influencer.

 
My life & career is well past more than a little surreal…
 
Studying biochemistry the 1st time around at university, travelling the world over for Emirates Airline for 6.5 years as a flight attendant based in Dubai, putting a 900 square metre ice rink on the sands of Bondi Beach, creating a role music supervisor on Ballistyx Snowboard Show music supervisor and a swag other roles in the music industry and now I have a business and career in an field that didn’t even exist 15 years ago… Finger on the pulse and yep, I’m making it all up as I go along!
 
And this is a MASSIVE part of why I’m filled with the most amazing energy when I catch-up with self-starters like Australian lifestyle commentator, blogger, social media strategist & influencer, Lisa Clark. Very much like myself, Lisa Clark has created a career for herself that she loves by following a #ChooseYourOwnAdventure-style approach to life – choosing to pursue roles based on gut instinct, passion and curiosity.
 
In this vast ranging episode of Hot & Delicious: Rocks The Planet!, Lisa and I enjoy candid discussions about knowing, staying true to and building your own personal brand, blogging for Skillsroad (an initiative set-up to help the youth of Australia who aren’t sure what they want to do in life to discover what kinds of careers will suit their personality type and they might actually enjoy), our respective journeys to living in Bondi Beach and falling in love with this beach community, life growing up in the Western Suburbs of Sydney, Lisa’s love for the Penrith Panthers & early dreams of being a Panthers cheerleader, the support of her dad & best friend Kevin, the challenges of dealing with family members with depression, her mum’s epilepsy and so much more. Lisa Clark is hilarious, independent, ambitious and inspiring. Easily one of my favourite shows of 2016. I was buzzing afterwards!
 
To me, the secret to happiness is all about learning how to be present and in the moment, soaking up the journey that is life and pursuing what makes you happy.
 
Pull the trigger. Try this shit on for size!
 
Article & podcast by Dan Wilkinson of Hot & Delicious: Rocks The Planet!  🍻🎙✌🏻
Android users – you’ll need to download the free Podcast Republic app then search Hot & Delicious: Rocks The Planet. 
Connect with Lisa Clark online:
Check out Lisa Clark’s latest blog articles for Skillsroad:
 
Hit Hot & Delicious: Rocks The Planet up on social media here:
Twitter 
https://twitter.com/hotndelicious
Instagram https://www.instagram.com/hotndelicious/
Facebook https://www.facebook.com/HotnDelicious
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.
https://www.youtube.com/user/HotnDeliciousRecords
‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
 
For social media, photography & influencer business enquiries contact: info@hotndelicious.com
 
Stream Hot & Delicious: Rocks The Planet! LIVE on Bondi Beach Radio every Tuesday at 9am AEST (in Australia) or  Mondays 2pm PDT/5pm ET(in the USA) right here:
Dan Wilkinson is founder of travel, entertainment & lifestyle biz/brand, Hot & Delicious: Rocks The Planet and one of Australia’s most experienced social media professional who has driven social media for a range of international brands including Cadbury Dairy Milk chocolate, Peroni Italian Beer, Philadelphia Cream Cheese & more.
 
Dan Wilkinson (Hot & Delicious: Rocks The Planet!):
I recently wrapped my position as Social Media Lead for SapientNitro Australia, transforming the face of social media for a range of international brands including Cadbury Dairy Milk Chocolate, Philadelphia Cream Cheese, Peroni Italian Beer, Bulmers Original Cider & more, to focus on freelance clients and my own business, Hot & Delicious: Rocks The Planet!, a travel, entertainment & lifestyle brand, business, blog & podcast.
 
My portfolio from the past 12 months alone includes speaking at Social Media Week – Miamicase studies featured on both the Instagram and Twitter Global Business BlogsAPAC winner at the 2016 Facebook AwardsShortyAwards finalist in NYC just last month & much more.
 
If you need help with one of or a combination of the following then give us a call:
  • Set-up of Agency/Client Systems, Processes & Documentation.
    • Social Media Audit.
    • Social Media Playbook creation.
      • Content Production.
      • Community Management
    • Reporting (incl. Data, Insights & Analytics) 
    • Issues Management, Crisis Management & Escalation.
    • Monthly Content Calendars.
    • Social Media Training & Education.
      • Clients.
      • Internal Leadership/Senior Management.
      • Internal Teams.
    • Internal Teams – Ways Of Working.
    • Social Media Strategy.
    • Content Production.
      • Photography.
      • Video content.
      • Social media copywriting.
      • Blogging.
      • Podcasting.
    • Monthly Social Media Reporting & Analytics.
    • Thought Leadership – writing for organization blogs/external media.
    • Speaker – Conferences, Festivals & Events.
We already work with clients in Melbourne, Sydney and London, so no matter where you are around Australia or the world, we can either work in your city or remotely. It’s totally up to you. 

To find out more drop us an email at: info@hotndelicious.com or fill in the contact form below.

Let’s get started today! 

TheRight.Fit tech co-founder & CEO, Taryn Williams, kickin’ ass & taking names! | Podcast Interview

Posted on Updated on

Taryn Williams (Founder Wink Models + TheRight.Fit) on Hot & Delicious: Rocks The Planet! in Sydney.
Taryn Williams (Founder Wink Models + TheRight.Fit) on Hot & Delicious: Rocks The Planet! in Sydney.

DOWNLOAD the PODCAST – #89 Taryn Williams (Founder Wink Models + TheRight.Fit).

 
Founder of WINK Models and Co-founder/CEO THERIGHT.FIT, Taryn Williams, is truly an inspiration!
 
Have you ever left a conversation with someone you’ve just met and you’re literally buzzing for hours afterwards? Well, this is one of these.
 
We chat about the excitement of raising $750,000 in seed funding from AirTree Ventures to help further develop TheRight.Fit influencer platform, getting a pilot’s licence & learning to fly at a young age, starting her first company at 21, being an female influencer & inspiration in the tech industry, Taryn’s favourite project management tools to keep both companies humming, the patterns & differences that enable entrepreneurs to thrive and much, much more.
 
If you’ve ever wanted to start-up your own business, but don’t know where to begin, then this podcast with Taryn Williams is the chat for you. 
 
Energy +++. Let’s get into it!
 

DOWNLOAD the PODCAST – #89 Taryn Williams (Founder Wink Models + TheRight.Fit). 

Article & podcast by Dan Wilkinson of Hot & Delicious: Rocks The Planet!  🍻🎙✌🏻
 
Android users – you’ll need to download the free Podcast Republic app then search Hot & Delicious: Rocks The Planet. 
 
Connect with Taryn Williams (Founder Wink Models + TheRight.Fit) online:
Hit Hot & Delicious: Rocks The Planet up on social media here:

Twitter 
https://twitter.com/hotndelicious
Instagram https://www.instagram.com/hotndelicious/
Facebook https://www.facebook.com/HotnDelicious
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.
https://www.youtube.com/user/HotnDeliciousRecords
‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
 
For social media, photography & influencer business enquiries contact:
info@hotndelicious.com
 
Dan Wilkinson is founder of travel, entertainment & lifestyle biz/brand, Hot & Delicious: Rocks The Planet and one of Australia’s most experienced social media professional who has driven social media for a range of international brands including Cadbury Dairy Milk chocolate, Peroni Italian Beer, Philadelphia Cream Cheese & more.

The journey of Mads Francis. From illustrator to global fashion blogger & social media influencer.

Posted on Updated on

We chat with Australian illustrative fashion blogger & influencer, Mads Francis about her creative work, being featured by Rihanna, Kim Kardashian & more.
We chat with Australian illustrative fashion blogger & influencer, Mads Francis about her creative work, being featured by Rihanna, Kim Kardashian & more.

PODCAST – #74 Mads Francis (Australian illustrative fashion blogger & influencer).

I still pinch myself almost every day… I live in a technological age where I can work from almost anywhere with a DSLR, laptop, mobile phone and a Wi-Fi connection… and I do!

As we speak, I’m sitting at my desk in the apartment that I’m renting for the next 7 weeks in West Hollywood and wearing a massive smile on my face. The first 5 weeks of my 90 days in the USA has just flown by and in that time I’ve created content in Texas, Georgia and California whilst working remotely with my Australian clients and contracts from the USA… this from a guy that dropped out of a biochemistry degree back in the day…

Anyway, before I left Australia for this exciting jaunt in the USA, I caught up with Australian illustrative fashion blogger & influencer, Mads Francis, an internationally renowned creative with over 91K followers on Instagram who’s had her designs and drawings featured by Rihanna, Kim Kardashian & many more.

Wonderfully inspiring chats with talented, ambitious and driven young woman, who’s created a living by pursuing her passion and putting the hard yards in to make her dreams a reality… And I feel like she’s just getting started…

Let’s get into it!

CLICK HERE to listen to our podcast exclusive interview with Mads Francis (Australian illustrative fashion blogger & influencer) in full via iTunes.

Android users – you’ll need to download the free Podcast Republic app then search Hot & Delicious: Rocks The Planet.

Kim Kardashian features the work of Australian illustrative fashion blogger & influencer, Mads Francis.
Kim Kardashian features the work of Australian illustrative fashion blogger & influencer, Mads Francis.
Connect with Mads Francis online:

 

 

Hit Hot & Delicious: Rocks The Planet up on social media here:
 
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.
‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:

 

Other links:
Winston & Willow fashion blogger
Other podcast with Winston & Willow
Inspiring street artist Rone

For photography, blog & social media business enquiries contact: info@hotndelicious.com

CLICK HERE to listen to our podcast exclusive interview with Mads Francis (Australian illustrative fashion blogger & influencer) in full via iTunes.

Dan Wilkinson is founder of travel, entertainment & lifestyle biz/brand, Hot & Delicious: Rocks The Planet and one of Australia’s most experienced social media professional who has driven social media for a range of international brands including Cadbury Dairy Milk chocolate, Peroni Italian Beer, Philadelphia Cream Cheese & more.

Interview with Lauren Ridgway – Top tips for building your brand in social media

Posted on Updated on

Content Marketer & Social Media Strategist, Lauren Ridgway drops by the podcast
Content Marketer & Social Media Strategist, Lauren Ridgway drops by the podcast

Hot & Delicious: Rocks The Planet podcast series

Interview #37 – Lauren Ridgway (Social Media Strategist).  

Self-professed fashion addict, word nerd and content marketer, Lauren Ridgway, has spent the last 6 years of her life focused around building a career in social media working with Melbourne University, MYOB, National Australia Bank and more.

Lauren and I met at Social Media ClubMelbourne, a social media community with over 300 chapters world-wide, who host presentations with representatives of the likes of Facebook, Twitter, Nike, Slurpee, Cadbury & more on a regular basis. SUPER place to network for people who work in social media or aspire to. 

In today’s podcast we chat about traveling solo through Italy and the impact it made on her Lauren’s, her time living in France as a 16-year old exchange student, the inspiration of surrounding yourself with people who challenge the status quo, the top 3 tips for building your own personal brand or small business and so much more.

I love spending time with intelligent, independent individuals who exude this passion for life, people and making a difference to the lives of others, so as you’ll see, the conversation just flows…

Enjoy!

Free Download #37 – Lauren Ridgway (Social Media Strategist).  

Android users – you’ll need to download the free Podcast Republic app then search Hot & Delicious: Rocks The Planet.

Hot & Delicious: Rocks The Planet is weekly podcast where we interview inspiring individuals and successful entrepreneurs from around the planet across a range of industries (incl. music, film/tv, fashion, travel, comedy and more) about what makes them tick as people and drives their hunger for success.

Connect with Lauren Ridgway or read her regular articles on digital media via Twitter. 

And here’s just a few of the content marketing and social media articles she’s written:

How to Grow Your Twitter Followers:

Hit Hot & Delicious: Rocks The Planet up on social media here:

Twitter @hotndelicious 
Instagram @hotndelicious
Facebook.com/HotnDelicious
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.

Dan Wilkinson works as a Manager, Marketing Strategy & Analysis – Social Media at SapientNitro Australia and is founder of music industry biz, Hot & Delicious Group.