craft beer

Craft Beer Podcast Feature: Dan Norris (Black Hops Brewery co-founder, author & entrepreneur).

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Dan Norris (Black Hops Brewery co-founder, author & entrepreneur) live on Hot & Delicious: Rocks The Planet!

DOWNLOAD the PODCAST via iTunes – #185 Dan Norris (Black Hops Brewery co-founder, author & entrepreneur)

Dan Norris is a best-selling author, entrepreneur & co-founder Black Hops Brewery.

In June 2013, after failing at entrepreneurship for 7 years, Dan co-founded wpcurve.com, one of the fastest growing WordPress support companies in the world, designed and available 24/7 to fix any small jobs on the same day, which he sold in 2016 to global giant, GoDaddy!

Then in 2014, Dan, Eddie Oldfield and seasoned brewer Michael (Govs) McGovern joined forces for their first cooperative brew, the Eggnog Stout which was an instant delicious success and Black Hops Brewery was born.

 Black Hops Brewery were the first brewery in the world to brew a beer for Call of Duty®, called the limited edition Call of Duty: Black Hops III – Midnight Pale Ale, for the global launch of ‘Call of Duty: Black Ops III’ and Dan Norris’ 4 best-selling business books are The 7 Day Start-Up, Content Machine, Operation Brewery and Create or Hate. 

This is an inspiring man of action with lots of stories to tell, so if you’re one of those peeps out there who harbours the desire to pursue your dreams, but just don’t quite know where to start, this is the podcast for you! We bring his story fresh off the taps from the brewery to your ears!

Let’s get into it! 🎙🍻✨

Connect with Dan Norris (Black Hops Brewery) online:
Hit Hot & Delicious: Rocks The Planet up on social media here:
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.

 

‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
https://hotndelicious.com/

For social media strategy, content/photography & influencer business enquiries contact: info@hotndelicious.com

DOWNLOAD the PODCAST via iTunes – #185 Dan Norris (Black Hops Brewery co-founder, author & entrepreneur)

Dan Norris (Black Hops Brewery co-founder, author & entrepreneur) live on Hot & Delicious: Rocks The Planet!

Ash Hazell – Brews, Biochemistry & Head of Brewing at Colonial Brewing Co.

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Craft Beer podcast: Ash Hazell – Brews, Biochemistry & Head of Brewing at Colonial Brewing Co.

DOWNLOAD the PODCAST via iTunes – #180 Ash Hazell (Head of Brewing – Colonial Brewing Co)

Meet Ash Hazell! This rad dude, close friend of mine and wonderful soul is the Head of Brewing at Colonial Brewing Co!

Yep, Ash Hazell oversees brewing at both Colonial Brewing Co breweries in Port Melbourne on the east coast of Australia and Margaret River in the west.

2 weeks back I jetted down to Melbourne-town for my yearly MRI brain scan and surgeon’s appointment, so last minute I dropped Ash a line and locked in an afternoon of drinking beers, brewery tour and podcasting with this legend!

Like many of the world’s best brewers, Ash fell in love with home-brewing beer from his very first taste of a mate’s home-brew at 16. Fiercely determined to then make this thing his life, completing chemistry degree with units of biochemistry and microbiology, Ash Hazell began his journey into professional brewing at one of Australia’s first craft beer breweries, Little Creatures Brewing Co, then founded Barrow Boys Brewing and was eventually head-hunted to take the reins at Colonial Brewing Co.

We cover off on Ash Hazell’s earliest ever beer memory, what inspired him to become a brewer in the first place, the Colonial Brewing Co Crosby Stills & Mash Gin Infused IIPA, South West Sour and their latest top secret brew, the delectable chocolate, honey and rum infused Violent Rumble.

And then of course, we had a few more beers… 😁🍻✨

Yum, Yum, Yum… Super, super podcast chats… Let’s get into it!

DOWNLOAD the PODCAST – #113 Colonial Brewing Co – Grady Patching (National Operations Manager)

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Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.
https://www.youtube.com/user/HotnDeliciousRecords

‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
https://hotndelicious.com/

For social media strategy, content/photography & influencer business enquiries contact: info@hotndelicious.com

DOWNLOAD the PODCAST via iTunes – #180 Ash Hazell (Head of Brewing – Colonial Brewing Co)

3 Crucial Tips – Social Media Strategy, ROI & The User Experience 2018.

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Hot & Delicious Rocks The Planet! Generating more sophisticated Strategy and Content for your brand! Photo credit: Dan Wilkinson.

Hot & Delicious Rocks The Planet! – Global Award-Winning Social Media Strategy & Content Production for your brand.

Well now, what an amazing year 2017 has been!

After taking the leap of faith and leaving my role as Social Media Lead at SapientNitro Australia to step back into my own Social Media Strategy & Content Production business, I have relocated to Sydney from Melbourne (via Los Angeles) to take on Cancer Council Australia as a client, significantly diversified our depth of experience across a range of different industries, lectured social media strategy in university at Macleay College in Sydney for the first time, had my own radio show on Bondi Beach Radio and run a series of live podcasts including the International Business Review Conference in Melbourne just 2 weeks ago!

Over the past year or so, Hot & Delicious: Rocks The Planet! have worked Cancer Council Australia, Planet Life Balance Virtual Reality Greening app, Moula fintech, Mahlab Agency (global B2B business, hbf insurance), REBORN Agency,  and Cherry Blooms global cosmetics brand providing a range of services including a full audit of organisational digital ecosystems and assets, the generation Best Practice Social Media Playbooks and Monthly Reporting templates, creation of systems and processes to improve internal/external ways or working and 2-3 year strategic roadmaps.

3 key points have only further solidified in my mind over this time. We as Social Media Strategists, Creatives and Account Management teams need to push our teams and our clients to be more sophisticated in the creation of through-the-line strategies and content that generate Social Social Media designed for the User Experience, Funnel Strategies that drive ROI and evolve our approach for the The Next Wave of Brand Influencer Campaigns.

Inspirational quotes do zero for your brand objectives unless you’re a meditation/yoga business or run a speaker agency, cat videos and dog memes aren’t suitable unless you’re Whiskas or Chum and generic lifestyle/beauty products laid out on a towel on the beach is just not doing much of value to sales or a connection with your brand.

If you haven’t implemented the following in your agency or brand yet, then this is where you need to start in 2018:

  1. Social Social Media + UX – Generate Content That You’d Want To See In Your Own Mobile Newsfeed. Don’t use social media to yell at people! Billboards ≠ Effective Content.
  2. Create a Funnel Strategy. Create strategic content and advertising campaigns to drive results and client ROI.
    1. Design or re-design your digital ecosystem with specific roles.
        1. Assess your current digital ecosystem.
        2. Determine where your target audience are playing.
        3. Assess what ad solutions best suit your objectives and target audience penetration.
    2. Ladder your Content Pillars -> Social Media Objectives -> Business Pillars.
    3. Utilize your content and ad spend as part of a Funnel Strategy.
  1. The Next Wave of Brand Influencer Campaigns – Pivot from the wanna-be Instagram model to working with and upskilling influencers to create campaigns with a measurable uplift in Sales and Return On Investment.

Want to delve into this further? Check out this LIVE at Future Social Media 2017: Social Social Media + UX, Funnel Strategy and The Next Wave of Brand Influencer Campaigns feature presentation and podcast that I recorded with Carat media agency Senior Business Manager, Harry McGoldrick at International Business Review Conference 2 weeks ago and download the accompanying deck/resources here!

And if you, your agency, your business, your brand or your client are looking to transform the way you approach social media, designed for both the User Experience AND ROI… then let’s chat. Drop me a line:

Dan Wilkinson info@hotndelicious.com

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Social Media Strategy, Content Production, Monthly Social Media Calendars, Best Practice Social Media Playbooks, Community Management & Monthly Reporting templates.


Complete our Hot & Delicious: Rocks The Planet contact form below and we can start building your presence today.

Hit Hot & Delicious: Rocks The Planet up on social media here:
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.
‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
For social media, photography & influencer business enquiries contact: info@hotndelicious.com
Dan Wilkinson works as a Manager, Marketing Strategy & Analysis – Social Media at SapientNitro Australia and is founder of music industry biz, Hot & Delicious Group.
Hot & Delicious Rocks The Planet! Generating more sophisticated Strategy and Content for your brand! Photo credit: Dan Wilkinson.

 

Craft Beer Podcast TV Feature: Pro surfers Taj Burrow, Jay Davies and Dino Adrian + Black Brewing Co launch Honest Ale.

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Hot & Delicious Rocks The Planet! LIVE podcast with Aussie Pro surfers Taj Burrow, Jay Davies and Dino Adrian in Bondi Beach!

DOWNLOAD the PODCAST on iTunes – #159 Honest Ale (Pro surfers Taj Burrow, Jay Davies and Dino Adrian + Black Brewing Co launch new craft beer). 

Android Users: Download Castbox Podcast App via Google Play, then Click here to Subscribe to Hot & Delicious: Rocks The Planet! podcast.

Rad podcast chats!

Yesterday arvo I sat down with Pro Surfers Taj Burrow, Jay Davies and Dino Adrian at Hotel Ravesis in Bondi Beach to launch brand new Western Australian beer, Honest Ale, to the East Coast of Australia. 

Honest Ale was born in the Margaret River region of Western Australia in May of 2017 and is the product of these three west oz natives in partnership with the crew at Black Brewing Co.

I actually grew up in Perth and every summer holidays we’d head down to the south coast of WA to Busselton (or Busso as the locals call it) in the Margaret River region and I have so many happy memories of that magical part of the world!

Inspiring chats as Taj, Jay and Dino share their earliest ever childhood memories, what the Honest Ale name means and what Black Brewing Co did to bring their dreams into reality and their advice for any one of you who has a dream, but is afraid to take that first step.

Super chats, super night out with the boys in Bondi Beach. Let’s get into it!  

DOWNLOAD the PODCAST via iTunes – #159 Honest Ale (Pro surfers Taj Burrow, Jay Davies and Dino Adrian + Black Brewing Co launch new craft beer)

Android Users: Download Castbox Podcast App via Google Play, then Click here to Subscribe to Hot & Delicious: Rocks The Planet! podcast.

Article, podcast & Interview by Dan Wilkinson of Hot & Delicious: Rocks The Planet!
Watch The Full Interview recorded LIVE at Hotel Ravesis Bondi Beach:
Hit Hot & Delicious: Rocks The Planet up on social media here:
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.
‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
For social media, photography & influencer business enquiries contact: info@hotndelicious.com

DOWNLOAD the PODCAST via iTunes – #159 Honest Ale (Pro surfers Taj Burrow, Jay Davies and Dino Adrian + Black Brewing Co launch new craft beer).

Android Users: Download Castbox Podcast App via Google Play, then Click here to Subscribe to Hot & Delicious: Rocks The Planet! podcast.

Dan Wilkinson is founder of travel, entertainment & lifestyle biz/brand, Hot & Delicious: Rocks The Planet and one of Australia’s most experienced social media professional who has driven social media for a range of international brands including Cancer Council Australia, Cadbury Dairy Milk chocolate, Peroni Italian Beer, Philadelphia Cream Cheese & more.

 

Hot & Delicious: Rocks The Planet! @craftbeerlovin’ podcast – Pro surfers Taj Burrow, Jay Davies and Dino Adrian + Black Brewing Co launch Honest Ale.

Social Enterprise Podcast: Daniel Flynn, Thankyou Group co-founder, author and entrepreneur.

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Thank You Group co-founder Daniel Flynn LIVE on Hot & Delicious: Rocks The Planet! entrepreneurship podcast.

DOWNLOAD the PODCAST – #152 Daniel Flynn (Thank You Group co-founder). 

Excited to have Thankyou social enterprise co-founder, author and entrepreneur, Daniel Flynn back on the Hot & Delicious: Rocks The Planet! weekly iTunes entrepreneurship podcast! 

A truly excellent episode as we delve into the challenges and rewards of launching a business up into new global markets ahead of the Thankyou Group New Zealand launch, the success & challenges of authoring his first ever book, ‘Chapter One: You Have the Power to Change Stuff’, which smashed Australian records in book sales with $360,000 raised in the first 2 hours and over 50,000 copies sold in the first 28 days and the Thankyou co-founder provides us with a few absolute gems of advice that he would share with any young entrepreneur who wishes to create their own business/chase their dreams and doesn’t quite know where to begin. 

This is that podcast. SO good… Let’s get into it!

Article & podcast by Dan Wilkinson of Hot & Delicious: Rocks The Planet!  🍻🎙✌🏻
Android users – you’ll need to download the free Podcast Republic app then search Hot & Delicious: Rocks The Planet. 
Hit Hot & Delicious: Rocks The Planet up on social media here:
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.
‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
For social media, photography & influencer business enquiries contact: info@hotndelicious.com
Dan Wilkinson is founder of travel, entertainment & lifestyle biz/brand, Hot & Delicious: Rocks The Planet and one of Australia’s most experienced social media professional who has driven social media for a range of international brands including Cancer Council Australia, Cadbury Dairy Milk chocolate, Peroni Italian Beer, Philadelphia Cream Cheese & more.

 

Thank You Group co-founder Daniel Flynn LIVE on Hot & Delicious: Rocks The Planet! entrepreneurship podcast.

REVEL founder Dan Sims & Pinot Palooza 2017 set to take the world by storm!

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Dan Sims (REVEL global wine festival founder) + Dan Wilkinson @hotndelicious chat REVEL, Pinot Palooza 2017 & more!

DOWNLOAD the PODCAST – #151 Dan Sims (REVEL global wine festival founder). 

REVEL founder, sommelier & global wine festival entrepreneur, Dan Sims, is the man!

Starting out in the wine industry as a sommelier, Dan Sims created a series of large scale rock festival-style wine festivals in 3 different countries (Australia, New Zealand, Singapore) and 9 different cities and with the rebrand of the business this week, REVEL are now set to take on Hong Kong, Japan and the USA.

This weekend the jewel event in the REVEL crown, Pinot Palooza, kicks off in Melbourne and Sydney with over 8,000 party people expected to rock-up at the Royal Exhibition Buildings (Melbourne – Saturday 7th of October) and Carriageworks (Sydney – Sunday 8th of October).

In today’s inspiring and elevating entrepreneurship chats, Dan and I discuss how to work out “What is the business that you’re in?”, the challenges and benefits of renaming an established brand, 2 “pinch-me” moments this former sommelier has experienced by bringing wine to the people in the most beautiful and game-changing fashion via a culture of inclusiveness and Dan shares with us 2 key pieces of motivation and advice for you to take the first steps into your own dream business.

Someone out there has to be successful. Why shouldn’t it be you? Download this Hot & Delicious: Rocks The Planet! podcast free and make a start… make a start today!

Article & podcast by Dan Wilkinson of Hot & Delicious: Rocks The Planet!  🍻🎙✌🏻
Android users – you’ll need to download the free Podcast Republic app then search Hot & Delicious: Rocks The Planet. 
Hit Hot & Delicious: Rocks The Planet up on social media here:
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.
‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
For social media, photography & influencer business enquiries contact: info@hotndelicious.com
Dan Wilkinson is founder of travel, entertainment & lifestyle biz/brand, Hot & Delicious: Rocks The Planet and one of Australia’s most experienced social media professional who has driven social media for a range of international brands including Cancer Council Australia, Cadbury Dairy Milk chocolate, Peroni Italian Beer, Philadelphia Cream Cheese & more.

 

Dan Sims (REVEL global wine festival founder) + Dan Wilkinson @hotndelicious chat REVEL, Pinot Palooza 2017 & more!

Breaking News Exclusive: Jameson Irish Whiskey x Young Henrys Brewery whiskey release.

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Jameson Caskmates Young Henrys Edition. Image courtesy of Jameson Irish Whiskey.

DOWNLOAD the PODCAST – #150 Oscar McMahon (Jameson Caskmates Young Henrys Edition announcement). 

Boom! Breaking News!!!! Hot off the press for our 150th episode of Hot & Delicious: Rocks The Planet! weekly iTunes entrepreneurship podcast, we are excited to announce the release of a whiskey collaboration between Young Henrys Brewing & Distillery and Jameson Irish Whiskey!!!!! Excitement! 🍺🥃

Formed off the back of an ongoing relationship of mutual respect, Young Henrys took possession of a number of Jameson Irish Whiskey casks and brewed Craic & Barrel, an Irish Red Ale aged in Jameson Irish Whiskey casks last October. Following the brew, these 10 red ale soaked barrels were sent from Newtown (Sydney) across the ocean back to Midleton, Co. Cork (Ireland), where they were filled with delicious Jameson whiskey and today marks the release of that whiskey! Jameson Caskmates Young Henrys Edition, the first Australian whiskey partnership for Jameson Caskmates and a limited edition.

In today’s episode, Hot & Delicious: Rocks The Planet founder Dan Wilkinson catches up with Oscar McMahon of Young Henrys delve into how the collaboration came to be, the challenges that they met along the way making this whiskey, how they came to agree on a recipe, some of the highlights of the whiskey taste-testing trip to Ireland by the Young Henrys boys and much more.

Come get a taste of exciting things to come! Download this exclusive one-on-one with Oscar McMahon on the Jameson Caskmates Young Henrys Edition release today!

Article & podcast by Dan Wilkinson of Hot & Delicious: Rocks The Planet!  🍻🎙✌🏻
Android users – you’ll need to download the free Podcast Republic app then search Hot & Delicious: Rocks The Planet. 

To attend the launch of Jameson Caskmates Young Henrys Edition:

  • Melbourne – Wednesday October 4th. Leonard’s House of Love. 6pm.
  • Sydney – Thursday October 5th. The Unicorn Hotel. 7:30pm.
Connect with Oscar McMahon (Young Henrys) online:

https://www.instagram.com/younghenrys/

Hit Hot & Delicious: Rocks The Planet up on social media here:
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.
‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
For social media, photography & influencer business enquiries contact: info@hotndelicious.com
Dan Wilkinson is founder of travel, entertainment & lifestyle biz/brand, Hot & Delicious: Rocks The Planet and one of Australia’s most experienced social media professional who has driven social media for a range of international brands including Cancer Council Australia, Cadbury Dairy Milk chocolate, Peroni Italian Beer, Philadelphia Cream Cheese & more.

 

Jameson Caskmates Young Henrys Edition. Image courtesy of Jameson Irish Whiskey.