Month: August 2017
I am truly inspired by independent Australian singer/songwriter and producer Hayden Calnin.
Since 2012 Hayden has enjoyed radio play from high profile stations in the USA, UK and Australia such as Triple J, BBC6 and KCRW, he’s amassed over 15 million spins on Spotify, he’s been featured international music blogs such as Indie Shuffle, Stereogum and Pigeons & Planes, had his music featured on renown TV shows such as Suits, Parenthood, So You Think You Can Dance USA, The 100, Teen Wolf, MTV’s Awkward, Meet The Fosters and for the UK & Japanese official trailers for Oscar winning film, ‘Room’ and had The Vampire Diaries lead actor/director, Paul Wesley, reach out to him on Twitter as a fan, personally requesting to use the track on an episode he was directing in the final season of The Vampire Diaries
He’s sold out shows in Australia and the UK, to packed rooms in Paris and Berlin, had the pleasure of touring with the likes of The Antlers, Matt Corby, Brooke Fraser, Mat McHugh, Missy Higgins and so many more!
In today’s episode of Hot & Delicious: Rocks The Planet! weekly iTunes entrepreneurship podcast we explore what Hayden Calnin’s latest EP ‘Dirt’ means to him, the mental health challenges of young adults, how it can affect them and those around them, 2 unbelievable “pinch me” moments that he’s experienced in his life thus far and just what drives Hayden Calnin to pursue this career in music.
This man is living, breathing proof of how pursuing your passions can thrust you to a life beyond your wildest dreams.
Let’s get into it!
This entry was posted in Lifestyle, Podcast, Social Media, Travel and tagged ambition, Australia, Australian, author, BBC6, blog, blogger, Bondi, Brooke Fraser, Collision, creative, Dan Wilkinson, digital, digital nomad, Dirt, Emirates Airline, EP, Hayden Calnin, Hot & Delicious, Hot & Delicious Group, Hot & Delicious Records, Hot & Delicious Rocks The Planet, Hot and Delicious, Hot and Delicious Rocks The Planet, hotndelicious, Indie Shuffle, inspiration, Instagram, KCRW, LA, live music, Los Angeles, Mat McHugh, Matt Corby, meditation, Meet The Fosters, Missy Higgins, model, MTV’s Awkward, new music, Parenthood, Paul Wesley, Pigeons & Planes, podcast, podcaster, podcasting, singer, So You Think You Can Dance USA, social media, Social Media Influencer, Stereogum, success, Suits, Sydney, Teen Wolf, The 100, The Antlers, The Vampire Diaries, triple j, video, wanderlust, Waves, YouTube.
Marriage Equality. The answer is YES!
I don’t jump up on the soap box very often and so when I do you can rest assured that it’s subject matter that I am SUPER passionate about!
On Friday night I was kickin’ it at home after hectic week working on the social media strategy for the launch of a new app, when it struck me… Why the hell hadn’t I recorded an episode of my show about Marriage Equality?
Being an ex Emirates Airline flight attendant with LOADS of mates who are LGBTIQA, I am super passionate about the #MarriageEquality vote in Australia and want to be able to utilize my Hot & Delicious: Rocks The Planet weekly iTunes entrepreneurship podcast and social media presence to raise awareness for the vote and the need for Australians to take part in the upcoming Marriage Equality vote.
More than 760 million people countries around the world live in 23 countries where same-sex marriage is already a legal right. How are we not on board already?? It’s a basic human right! Fact. We were the 2nd country in the world to given women the legal right to vote (yep, New Zealand beat us again 😃). How are we so far behind now??
I immediately shot a text to my home-boy Craig Mack, who is a Social Media Strategist (TEDx Sydney, The Pinnacle Foundation, UTS), model with Wink Models, blogger, brand ambassador (Beyond Blue, R U OK?) and openly gay Sydney man, to join me to create an exclusive show about #MarriageEquality and the upcoming plebiscite vote to legalise gay marriage in Australia.
We discuss his childhood growing up in Coffs Harbour as the son of a drug dealer and drug addict, a hilarious and heartfelt True or False quiz about the facts of Marriage Equality, hot pink pants on a Sunday, his exploration of his own sexuality and sexual orientation, some of the wicked content we’ve seen about Marriage Equality including Tim Minchin’s ‘I Still Call Australia Home’ Marriage Equality plebiscite parody, to Audible’s ‘Listen to Love’ six-part audio series that the platform partnered with The Equality Campaign to create, exploring marriage equality in Australia, LGBTQIA teen suicide prevention and MUCH much more.
Honestly, this is one of the most, beautiful, honest and wonderful shows that I have ever had the pleasure of recording.
I hope that you enjoy it as much as I do!
This entry was posted in Lifestyle, Podcast, Social Media, Travel and tagged #MarriageEquality, #VoteYes, ambition, ambition self-discovery, Audible, Australia, Australian, author, Beyond Blue, blog, blogger, Bondi, check.aec.gov.au, Craig Mack, creative, Dan Wilkinson, digital, digital nomad, Emirates Airline, gay, Hot & Delicious, Hot & Delicious Group, Hot & Delicious Records, Hot & Delicious Rocks The Planet, Hot and Delicious, Hot and Delicious Rocks The Planet, hotndelicious, I Still Call Australia Home, influencer, inspiration, Instagram, LA, lesbian, LGBT, LGBTQIA, Listen to Love, live music, Los Angeles, Marriage Equality, meditation, mobile app, model, new music, parody, Peter Allen, plebiscite, podcast, podcaster, podcasting, R U OK, singer, social media, Social Media Influencer, success, suicide, Sydney, TEDx Sydney, teen suicide prevention, The Equality Campaign, The Pinnacle Foundation, Tim Minchin, UTS, video, wanderlust, WINK Models, YouTube.
Australian singer/songwriter Mark Wilkinson is living the dream!
Just back from a global tour that’s included the USA, Canada, the UK, Netherlands, Germany and Switzerland, Mark joined me at my Bondi Beach podcast studio to chat about his sold out shows in 8 different countries on 3 continents and sharing the stage with some of music industry’s most enigmatic names including Brian Wilson and Rodriguez.
As Mark Wilkinson embarks on the final two legs of his global tour at home in Australia and New Zealand to launch brand new EP ‘Lost In A Dream’, we chat about:
- Meeting through another Sydney singer/songwriter, Kate Gogarty, whom I used to manage and I surprise him with the story that I met this artist through a friend of hers via a dating app.
- Mark’s first ever memories as a small child in Singapore.
- A “pinch me” moment that he enjoyed whilst on tour in the Netherlands, where he thought to himself “I can’t believe that this is happening right now!”.
- Mark’s experiences self-producing the ‘Lost In A Dream’ EP, taking the leap of faith to work solo without a producer and the next steps for his upcoming 3rd studio album.
- 2 people who have inspired him on his journey to become a global, touring singer/songwriter.
- 2 pieces of advice that Mark Wilkinson would give to someone who has a dream, but is afraid to take that first step.
Super inspiring chats & I hope you enjoy it as much as I do… Let’s get into it!
This entry was posted in Lifestyle, Podcast, Social Media, Travel and tagged ambition, Australia, Australian, award-winning, blog, blogger, Bondi, Bondi Beach, Brian Wilson, creative, Dan Wilkinson, digital nomad, entrepreneurship, Hot & Delicious, Hot & Delicious Group, Hot & Delicious Records, Hot & Delicious Rocks The Planet, Hot and Delicious, Hot and Delicious Rocks The Planet, hotndelicious, inspiration, Kate Gogarty, live music, Lost In A Dream, Mark Wilkinson, music industry, new music, podcast, podcaster, podcasting, Rodriguez, Sydney, The Road Home, video, wanderlust, YouTube.
DOWNLOAD the PODCAST – #143 Dan Wilkinson – Ambition, Small Business & Pursuing Your Dreams – Where Should I Begin?
Ambition, Small Business & Pursuing Your Dreams – Where Should I Begin?
There is NOTHING in the world like being your own boss and getting paid to pursue what you love!
If you had told me in 2015 that I’d be making more $$$ in 2 days than I used to make in 5 and that I would be living 5 minutes walk from the ocean, working remotely from the home office every day (I commute to work via the kitchen 😃) and then creating podcasts, Instagram content and business development on my other work days, then I would have said to you “Let’s jump in the time machine and take me there immediately!”
From studying biochemistry to Emirates Airline senior flight attendant to music industry jack-of-all-trades to global award-winning social media strategist, my life has been a journey of design, chasing that “Life Work Balance”. Yep, you heard right… ever since I was 20 years old I’ve pursued an approach to life by focusing on jobs that allow me to live a certain lifestyle and chase what I love for living… travel, music & a life of creativity.
If you had told me 20 years ago I’d be a flight attendant living in Dubai for 6.5 years, I’d have pissed myself laughing… “No way!”, if you’d told me 12 years ago that I’d be working in social media for a living I’d have been like “What’s Social Media?” 😉 And I’m still rolling with it… last year I spent 3 months in California after leaving my full-time job and since moved to Bondi Beach in December, turned my podcast into a radio show on Bondi Beach Radio and took on my first university gig lecturing in Social Media Strategy at Macleay College in Sydney. WTF is happening right now?!! 🚀 Keep Pushin’!
Over the coming weeks & months, I am releasing a series of solo digital shows for free download via iTunes and the Hot & Delicious Rocks The Planet! weekly small business and entrepreneur podcast to help any of you who yearns for a life where you get paid to do what you love and chase your dreams.
This is the first show in this series is:
Ambition, Small Business & Pursuing Your Dreams – Where Should I Begin? –
- The 1st Steps – Decide What You Want & Follow Your Heart.
- The Top Tips and Tools – Clear A Path & Make That Start.
The next show in the series:
10 Tools & Tips for the Ambitious, Small Business Owner & Digital Nomad – Perform at your best whilst living life to the fullest!
What exactly is it that are you waiting for? There is absolutely nothing stopping you from taking the plunge except you. Make a start, make a start today!
This entry was posted in Lifestyle, Podcast, Social Media, Travel and tagged ambition, Australia, Australian, award-winning, blog, blogger, Bondi, Bondi Beach Radio, California, creative, Dan Wilkinson, digital, digital nomad, digital strategy, entrepreneurship, Hot & Delicious, Hot & Delicious Group, Hot & Delicious Records, Hot & Delicious Rocks The Planet, Hot and Delicious, Hot and Delicious Rocks The Planet, hotndelicious, inspiration, Instagram, LA, live music, Los Angeles, Macleay College, Manhattan Beach, meditation, new music, podcast, podcaster, podcasting, Small Business, social media, social media strategist, social media strategy, strategy, Sydney, video, wanderlust, YouTube.
Hot & Delicious Rocks The Planet! with Global Award-Winning Social Media Strategy & Content Production for your brand!
Social Media Strategy, Content Production, Monthly Social Media Calendars, Best Practice Social Media Playbooks, Community Management & Monthly Reporting.
Just 1.5 years after relocating to Sydney from Melbourne (via Los Angeles) to take on Cancer Council Australia as a client, I’ve significantly diversified Hot & Delicious: Rocks The Planet’s depth of experience across a range of different industries in social media strategy.
After a 3 month stint in California and making the transition from my full-time role as Social Media Lead for SapientNitro in Australia driving social media for Cadbury Dairy Milk Chocolate, Peroni Italian Beer, Bulmers Original Cider, Oreo, Philly Cream Cheese, Kraft Peanut Butter & more, I decided that I needed a change of scenery, moved up to the beaches of Sydney, knuckling down to the task of operating my own biz again and focusing on project-work with clients across a broad spectrum, including Cosmetics, B2B, Health Insurance, Tech, Health & Wellness, FMCG, Not-For-Profit, Alcohol brands (including craft beer), Travel, Lifestyle and much more.
It’s been a wonderful journey since leaving SapientNitro and we are now in the position where we are expanding Hot & Delicious: Rocks The Planet! to take on new ongoing clients and additional social media strategy projects, as well as ongoing/freelance content production, social media reporting and community management contracts (including Out Of Hours community management – weekends/public holidays and Crisis Management) as part of my ongoing relationships with brands, agency partners and industry friends.
Our clients over the past 12 months include Moula Money (in partnership with Xero), Cancer Council Australia, Mahlab Content Agency (B2B clients on LinkedIn, hbf), Cherry Blooms global cosmetics brand and REBORN Agency. Not only have we managed to grow the business, but in 2017 I became a university lecturer in social media strategy at Macleay College in Sydney for the 1st time, we’ve continued to build the Hot & Delicious: Rocks The Planet! brand through our 2 Instagram accounts, @hotndelicious and @craftbeerlovin’, which have each grown by over 14K+ global followers in the past year, I’ve stepped into brand campaings as a social media influencer myself, speaking engagements at events, had a weekly radio show on Bondi Beach Radio and my weekly iTunes entrepreneurship podcast Hot & Delicious: Rocks The Planet! continues to go from strength-to-strength, averaging over 2K downloads a month in 2017!
While every project has its challenges, be yours client-side, agency-side or indeed working in your own business, ultimately this past 18 months has been one of the most wonderful, enlightening and rewarding experiences of my life thus far – to take the leap of faith to run your own business and brand, then to see it take off! It makes me so happy!
So if you are keen to audit your brand’s social media presence, to generate a strategy, improve your content production (premium photography, copywriting and yep, we can even create a podcast for your business!), monthly digital reporting and systems & processes that actually drive your business/brand objectives, whilst creating a digital ecosystem that your audience, customers and fans actually want to interact with and be a part of, then we should chat!
Warning: We don’t do inspirational quotes or cat memes as they do nothing to help your business – unless you’re a yoga business or pet store 😜
Design your Social Media Strategy not only for the User Experience, but a strategy that drives Return On Investment! Get in touch!
Dan Wilkinson (Hot & Delicious: Rocks The Planet!)
A few career highlights so far include:
- Creating the Peroni Nastro Azzurro social media brand book, which struck such a powerful chord with the Peroni brand team, so much so that they asked us to present the brand book as an example to all their agency partners and paved the way for a complete transition of Peroni into a digital brand with a new digital ecosystem including the Peroni Stile Italiano lifestyle blog and Peroni Instagram channel.
- Our award winning Philly Pourovers campaign where SapientNitro partnered with Instagram for the launch of Instagram Advertising in Australia, driving a measurable uplift in offline sales and a demonstrable ROI through social media for Philadelphia Cream Cheese.
- Sparking a national flavour debate with the creation of the Cadbury #ChocPlusWhat campaign leading up to the launch of Cadbury Dairy Milk with Vegemite Chocolate, which resulted in the Cadbury and #ChocPlusWhat trending nationally on Facebook/Twitter in Australia, made global news and was turned into a Twitter Business case study.
In my time in the advertising industry, we’ve changed the way our clients play in the social media space with innovative thinking, exciting brand building and social media-led campaigns.
When I first joined SapientNitro in July 2013, the Australian arm of the business had never focussed on social media clients before. During my time at the agency, with the support of our global social teams in Miami, New York, Chicago, Atlanta and Toronto, we transformed the Melbourne office into a digitally-focussed business, creating internal ways of working, crisis management & escalation procedures, content production and community management processes, monthly/campaign reporting templates, social listening and analytics tool assessment/review, pitch document creation for successful pitches and more.
I stepped away from full-time agency-life in January to soak up the challenge of further building my own business and brand, Hot & Delicious: Rocks The Planet, and that of my clients, who crave a forward-thinking digital brand of their own. I want to partner with agencies, brands and clients to create audience-centric content that’s built for the user experience and drives the brand awareness/Reach that ultimately drive foot traffic/sales for their respective businesses.
And that now starts with you…
If you, your agency, your business, your brand or your client are looking to transform the way you approach social media then your journey starts now.
Complete our Hot & Delicious: Rocks The Planet contact form below and we can start building your presence today.
This entry was posted in craft beer, Fashion, Lifestyle, Music, Podcast, Social Media, Travel and tagged author, B2B, B2B Marketing, beautiful, blog, blogger, brand building, Bulmers, Cadbury, Cancer Council Australia, Canon, content creation, content marketing, content production, Dan Wilkinson, digital, digital marketing, digital media, digital strategy, Download, DSLR, entrepreneur, fintech, Free, happy, Hot & Delicious, Hot & Delicious Group, Hot & Delicious Records, Hot & Delicious Rocks The Planet, Hot and Delicious, Hot and Delicious Rocks The Planet, hotndelicious, hotndelicious rocks the planet, influencer, inspiration, inspire, live each moment, Mahlab, Mahlab Content Agency, marketing, Melbourne, Moula, Moula Money, new music, Peroni, Philadelphia Cream Cheese, photographer, photography, podcast, podcaster, podcasting, producer, REBORN agency, shot of the day., SLR, social media, social media content, social media marketing, social media strategist, social media strategy, startup, strategist, strategy, video, writer, YouTube.
Excited! Exclusive #WomenInBusiness Hot & Delicious: Rocks The Planet! podcast with YouTuber Alicia Fairclough LIVE at TwoSpace at the Coogee Bay Hotel!
Having built and sold her first business at the age 25 in Vancouver (British Columbia, Canada), Alicia Fairclough is a digital nomad in the truest sense of the word, with a Skypenosis consulting business that she can run from anywhere in the world, a successful mobile app and a YouTube channel with over 15,000 subscribers, which specialises in hypnosis for wellness subscribers!
In our LIVE show together we explore what makes Alicia tick and drives her hunger for success, the moment she went… f*ck it… I’m going to pursue my own business and as part of the show I even agreed to under hypnosis as an exclusive for her YouTube audience!
I’ve been wanting to recording LIVE podcasts for quite some time now and so I am pretty damn excited to be doing this as a dry run.
Tune in now to hear Alicia’s story of bite off more than you can chew, then chew like hell! Exciting times!
This entry was posted in Lifestyle, Podcast, Social Media, Travel and tagged Alicia Fairclough, ambition, ambition self-discovery, Australia, Australian, author, blog, blogger, Bondi, British Columbia, businesswoman, Canada, Coogee, Coogee Bay Hotel, Coogee Beach, creative, Dan Wilkinson, digital, digital nomad, Hot & Delicious, Hot & Delicious Group, Hot & Delicious Records, Hot & Delicious Rocks The Planet, Hot and Delicious, Hot and Delicious Rocks The Planet, hotndelicious, hypnosis, hypnotherapist, inlfuencer, inspiration, Instagram, LA, live music, Los Angeles, meditation, mobile app, model, new music, podcast, podcaster, podcasting, singer, Skype, Skypenosis, social media, success, Sydney, TwoSpace Two Space, Vancouver, video, wanderlust, wellness, Women in Tech, YouTube, YouTuber.