Month: November 2016

From Wall Street Trader to Green Beacon Brewing Co – Adrian Slaughter (co-founder) | Podcast Episode #105

Posted on Updated on

Green Beacon Brewing Co co-founder, Adrian Slaughter joins the Hot & Delicious: Rocks The Planet! podcast in Brisbane.
Green Beacon Brewing Co co-founder, Adrian Slaughter joins the Hot & Delicious: Rocks The Planet! podcast in Brisbane.

DOWNLOAD the PODCAST – #105 Green Beacon Brewing Co – Adrian Slaughter (co-founder).

 
From Wall St financial trader to Green Beacon Brewing Co co-founder, Adrian Slaughter is blazing a trail in Brisbane’s craft beer industry.
 
A few weeks back Adrian & I sat down over a pint of the latest Green Beacon creation, their seasonal Half Mast India Session Ale and explored a range of amazing topics from how India Pale Ale earned its name back in the Indian colonial days, his mother-in-law Penny Coles, who was the founder one of the first female commercial real ale breweries in the UK, being in New York when shit hit the fan during the GFC, the new Green Beacon brewery, falling in love and cutting his teeth in the Brooklyn and New York craft beer scene.
 
Let’s get into the podcast!
 
Article & podcast by Dan Wilkinson of Hot & Delicious: Rocks The Planet!  🍻🎙✌🏻
Android users – you’ll need to download the free Podcast Republic app then search Hot & Delicious: Rocks The Planet. 
 
 
Hit Hot & Delicious: Rocks The Planet up on social media here:
Twitter 
https://twitter.com/hotndelicious
Instagram https://www.instagram.com/hotndelicious/
Facebook https://www.facebook.com/HotnDelicious
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.
https://www.youtube.com/user/HotnDeliciousRecords
‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
 
For social media, photography & influencer business enquiries contact: info@hotndelicious.com
 

DOWNLOAD the PODCAST – #105 Green Beacon Brewing Co – Adrian Slaughter (co-founder).

Dan Wilkinson is founder of travel, entertainment & lifestyle biz/brand, Hot & Delicious: Rocks The Planet and one of Australia’s most experienced social media professional who has driven social media for a range of international brands including Cadbury Dairy Milk chocolate, Peroni Italian Beer, Philadelphia Cream Cheese & more.
 
Dan Wilkinson (Hot & Delicious: Rocks The Planet!):
I recently wrapped my position as Social Media Lead for SapientNitro Australia, transforming the face of social media for a range of international brands including Cadbury Dairy Milk Chocolate, Philadelphia Cream Cheese, Peroni Italian Beer, Bulmers Original Cider & more, to focus on freelance clients and my own business, Hot & Delicious: Rocks The Planet!, a travel, entertainment & lifestyle brand, business, blog & podcast.
 
My portfolio from the past 12 months alone includes speaking at Social Media Week – Miamicase studies featured on both the Instagram and Twitter Global Business BlogsAPAC winner at the 2016 Facebook AwardsShortyAwards finalist in NYC just last month & much more.
 
If you need help with one of or a combination of the following then give us a call:
  • Set-up of Agency/Client Systems, Processes & Documentation.
    • Social Media Audit.
    • Social Media Playbook creation.
      • Content Production.
      • Community Management
    • Reporting (incl. Data, Insights & Analytics) 
    • Issues Management, Crisis Management & Escalation.
    • Monthly Content Calendars.
    • Social Media Training & Education.
      • Clients.
      • Internal Leadership/Senior Management.
      • Internal Teams.
    • Internal Teams – Ways Of Working.
    • Social Media Strategy.
    • Content Production.
      • Photography.
      • Video content.
      • Social media copywriting.
      • Blogging.
      • Podcasting.
    • Monthly Social Media Reporting & Analytics.
    • Thought Leadership – writing for organization blogs/external media.
    • Speaker – Conferences, Festivals & Events.
We already work with clients in Melbourne, Sydney and London, so no matter where you are around Australia or the world, we can either work in your city or remotely. It’s totally up to you. 

To find out more drop us an email at: info@hotndelicious.com or fill in the contact form below.

Let’s get started today! 

Award-Winning Social Media Strategy & Content Production | Hot & Delicious: Rocks The Planet!

Posted on

Hot & Delicious: Rocks The Planet. Social Media Strategy, Monthly Content Creation, Community Management & Reporting. Photo credit: Dan Wilkinson
Bulmers Original Cider. Photo credit: Dan Wilkinson

Hot & Delicious fresh out of the blocks with Social Media Strategy & Content Production for your brand.

Social Media Strategy, Content Production, Monthly Social Media Calendars,Social Media Playbook creation, Community Management & Reporting

It’s been an fascinating, challenging, joyful and rewarding 2016 thus far, with a 3 month stint in California and making the transition from Social Media Lead for SapientNitro in Australia driving social media for Cadbury Dairy Milk Chocolate, Peroni Italian Beer, Bulmers Original Cider, Oreo, Philly Cream Cheese, Kraft Peanut Butter & more, to diving back into the freelance world with the challenges of owning/operating your own business and contracting with clients for a living.

After returning from Los Angeles in June, I spent six weeks in Melbourne pitching for contracts around Australia which culminated with me relocating to the warmer climes of Sydney to work with one of my favourite and most exciting clients yet… Cancer Council Australia.

While every client, be it agency-side or working for yourself, has its own challenges, ultimately overall this has been one of the most wonderful and enlightening experiences – to consult with an organization that are making a massive impact on the lives of everyday Australians, every single day!

And I’ve enjoyed Sydney and beach life so much that I’ve decided to stay on Sydney for the summer and have relocated from Coogee to Bondi Beach to be closer to the surf and where the action is.

While Hot & Delicious: Rocks The Planet! will continue to consult with Cancer Council Australia on an ongoing basis, we are in the market for exciting new clients who are a good fit for our lifestyle and what we believe in.

If you are keen to audit your brand’s social media presence and generate a strategy/content that actually drives your business/brand objectives whilst being a digital ecosystem that your customers and fans actually want to interact with and be a part of, then we should chat!

Warning: We don’t do inspirational quotes or cat memes as they do nothing to help your business – unless you’re a pet store 😜

Dan Wilkinson (Hot & Delicious: Rocks The Planet!)
info@hotndelicious.com

 
A few career highlights so far include:

In my time in the advertising industry, we’ve changed the way our clients play in the social media space with innovative thinking, exciting brand building and social media-led campaigns.

When I first joined SapientNitro in July 2013, the Australian arm of the business had never focussed on social media clients before. During my time at the agency, with the support of our global social teams in Miami, New York, Chicago, Atlanta and Toronto, we transformed the Melbourne office into a digitally-focussed business, creating internal ways of working, crisis management & escalation procedures, content production and community management processes, reporting templates, social listening and analytics tool assessment/review, pitch document creation for successful pitches and more.

I stepped away from full-time agency-life in January to soak up the challenge of further building my own business and brand, Hot & Delicious: Rocks The Planet, and that of my clients, who crave a forward-thinking digital brand of their own. I want to partner with agencies, brands and clients to create audience-centric content that’s built for the user experience and drives the brand awareness/Reach that ultimately drive foot traffic/sales for their respective businesses.

And that now starts with you…

If you, your agency, your business, your brand or your client are looking to transform the way you approach social media then your journey starts now.

Complete our Hot & Delicious: Rocks The Planet contact form below and we can start building your presence today.

Hit Hot & Delicious: Rocks The Planet up on social media here:

Twitter @hotndelicious 
Instagram @hotndelicious
Facebook.com/HotnDelicious
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.

Dan Wilkinson works as a Manager, Marketing Strategy & Analysis – Social Media at SapientNitro Australia and is founder of music industry biz, Hot & Delicious Group.

 

Social Media Services We Provide

Hot & Delicious: Rocks The Planet. Social Media Strategy, Monthly Content Creation, Community Management & Reporting. Photo credit: Dan Wilkinson.
Hot & Delicious: Rocks The Planet. Social Media Strategy, Monthly Content Creation, Community Management & Reporting. Photo credit: Dan Wilkinson.

Richard Branson, skin melanoma and the Million Dollar Beard – Jimmy Niggles | Podcast Episode #104

Posted on Updated on

Jimmy Niggles - Beard Season founder joins the Hot & Delicious: Rocks The Planet! podcast in Sydney.
Jimmy Niggles – Beard Season founder joins the Hot & Delicious: Rocks The Planet! podcast in Sydney.

DOWNLOAD the PODCAST – #104 Jimmy Niggles – Beard Season founder.

 
Beard Season is a yearly event dedicated to Jimmy Niggles’ close friend, Wes Bonny, who died in 2009 of cancer just three months after being diagnosed with melanoma. 
 
The following winter Jimmy Niggles and his mates played what is now an annual footie game in memory of Wes and in 2011 grew their beards in his honour through the winter, in an event they dubbed Beard Season.
 
Beard Season evolved has over the past 5-6 years into an ongoing campaign to spread the word about how important it is to check your skin for abnormalities that might lead to cancer only a yearly and to raise awareness of what to look for, particularly as most people, myself included, don’t know that the most people at risk from melanoma are blokes aged 18-45.
 
On Wednesday night just gone, Jimmy and I sat down at for a Bronte Beach sunset of red wine, cheese and dips and recorded a podcast about skin cancer, Richard Branson, Graham Norton, the #MillionDollarBeard, dreams with dates & much much more.
 
It’s inspiring to think that what was an event set-up to commemorate a good mate & top bloke,   has grown into a global phenomenon and it was just wonderful to spend with an individual who is striving to spend a large chunk of their time making a positive impact on the lives of others.
 
Enjoy the podcast. Hit me up on social media to let me know what you think!
 

DOWNLOAD the PODCAST – #104 Jimmy Niggles – Beard Season founder.

Article & podcast by Dan Wilkinson of Hot & Delicious: Rocks The Planet!  🍻🎙✌🏻
Android users – you’ll need to download the free Podcast Republic app then search Hot & Delicious: Rocks The Planet. 
Connect with Jimmy Niggles & Beard Season online:
Richard Branson weighs in on Beard Season:
#BeardSeasonSkincheck #BeardSeasonVictories
 
Hit Hot & Delicious: Rocks The Planet up on social media here:

Twitter 
https://twitter.com/hotndelicious
Instagram https://www.instagram.com/hotndelicious/
Facebook https://www.facebook.com/HotnDelicious
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.
https://www.youtube.com/user/HotnDeliciousRecords
‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
 
For social media, photography & influencer business enquiries contact: info@hotndelicious.com
Dan Wilkinson is founder of travel, entertainment & lifestyle biz/brand, Hot & Delicious: Rocks The Planet and one of Australia’s most experienced social media professional who has driven social media for a range of international brands including Cadbury Dairy Milk chocolate, Peroni Italian Beer, Philadelphia Cream Cheese & more.
 
Dan Wilkinson (Hot & Delicious: Rocks The Planet!):
I recently wrapped my position as Social Media Lead for SapientNitro Australia, transforming the face of social media for a range of international brands including Cadbury Dairy Milk Chocolate, Philadelphia Cream Cheese, Peroni Italian Beer, Bulmers Original Cider & more, to focus on freelance clients and my own business, Hot & Delicious: Rocks The Planet!, a travel, entertainment & lifestyle brand, business, blog & podcast.
 
My portfolio from the past 12 months alone includes speaking at Social Media Week – Miamicase studies featured on both the Instagram and Twitter Global Business BlogsAPAC winner at the 2016 Facebook AwardsShortyAwards finalist in NYC just last month & much more.
 
If you need help with one of or a combination of the following then give us a call:
  • Set-up of Agency/Client Systems, Processes & Documentation.
    • Social Media Audit.
    • Social Media Playbook creation.
      • Content Production.
      • Community Management
    • Reporting (incl. Data, Insights & Analytics) 
    • Issues Management, Crisis Management & Escalation.
    • Monthly Content Calendars.
    • Social Media Training & Education.
      • Clients.
      • Internal Leadership/Senior Management.
      • Internal Teams.
    • Internal Teams – Ways Of Working.
    • Social Media Strategy.
    • Content Production.
      • Photography.
      • Video content.
      • Social media copywriting.
      • Blogging.
      • Podcasting.
    • Monthly Social Media Reporting & Analytics.
    • Thought Leadership – writing for organization blogs/external media.
    • Speaker – Conferences, Festivals & Events.
We already work with clients in Melbourne, Sydney and London, so no matter where you are around Australia or the world, we can either work in your city or remotely. It’s totally up to you. 

To find out more drop us an email at: info@hotndelicious.com or fill in the contact form below.

Let’s get started today! 

Business Culture & Leadership with 4 Pines Brewing Co founder Jaron Mitchell! | Podcast Episode #102

Posted on Updated on

Fascinating business culture & leadership #podcast with 4 Pines Brewing Co founder Jaron Mitchell!
Fascinating business culture & leadership #podcast with 4 Pines Brewing Co founder Jaron Mitchell!

DOWNLOAD the PODCAST – #102 Jaron Mitchell (founder) – 4 Pines Brewing Co. 

From the minute I walk in through the front door of 4 Pines Brewing Co HQ on the shores of the Northern Beaches of Sydney, the whole planned landscape and direction of today’s podcast interview changes markedly as I observe Jaron walk through the office saying hello to and addressing each and every individual staff member in the 4 Pines office by name as he makes his way towards me.
 
Throughout our time together I feel like one of those individuals who’s ever spent one-on-one time in a room with the likes of Bill Clinton or Tom Cruise… when the individual sitting before you is so clearly present and engaged in the conversation and the moment.
 
We enjoy vast ranging chats around the evolution of 4 Pines from a 500L brewpub in Manly to being the first beer in space, learning about sour beers & different set-ups from the best in the business at Russian River Brewery in California, challenging the status quo from a young age, business management styles, the values and personality traits that drive your business decisions, leadership culture, staying true to your brand and values and so much more.
 
And if you take anything at all from this podcast, I guarantee you it’ll be this… The Quest Never Ends… The best ideas haven’t even been invented yet!
 

DOWNLOAD the PODCAST – #102 Jaron Mitchell (founder) – 4 Pines Brewing Co.

Article & podcast by Dan Wilkinson of Hot & Delicious: Rocks The Planet!  🍻🎙✌🏻
Android users – you’ll need to download the free Podcast Republic app then search Hot & Delicious: Rocks The Planet. 
 
Hit Hot & Delicious: Rocks The Planet up on social media here:
Twitter 
https://twitter.com/hotndelicious
Instagram https://www.instagram.com/hotndelicious/
Facebook https://www.facebook.com/HotnDelicious
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.
https://www.youtube.com/user/HotnDeliciousRecords
‘Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog:
 
For social media, photography & influencer business enquiries contact: info@hotndelicious.com
 

DOWNLOAD the PODCAST – #102 Jaron Mitchell (founder) – 4 Pines Brewing Co.

Dan Wilkinson is founder of travel, entertainment & lifestyle biz/brand, Hot & Delicious: Rocks The Planet and one of Australia’s most experienced social media professional who has driven social media for a range of international brands including Cadbury Dairy Milk chocolate, Peroni Italian Beer, Philadelphia Cream Cheese & more.
 
Dan Wilkinson (Hot & Delicious: Rocks The Planet!):
I recently wrapped my position as Social Media Lead for SapientNitro Australia, transforming the face of social media for a range of international brands including Cadbury Dairy Milk Chocolate, Philadelphia Cream Cheese, Peroni Italian Beer, Bulmers Original Cider & more, to focus on freelance clients and my own business, Hot & Delicious: Rocks The Planet!, a travel, entertainment & lifestyle brand, business, blog & podcast.
 
My portfolio from the past 12 months alone includes speaking at Social Media Week – Miamicase studies featured on both the Instagram and Twitter Global Business BlogsAPAC winner at the 2016 Facebook AwardsShortyAwards finalist in NYC just last month & much more.
 
If you need help with one of or a combination of the following then give us a call:
  • Set-up of Agency/Client Systems, Processes & Documentation.
    • Social Media Audit.
    • Social Media Playbook creation.
      • Content Production.
      • Community Management
    • Reporting (incl. Data, Insights & Analytics) 
    • Issues Management, Crisis Management & Escalation.
    • Monthly Content Calendars.
    • Social Media Training & Education.
      • Clients.
      • Internal Leadership/Senior Management.
      • Internal Teams.
    • Internal Teams – Ways Of Working.
    • Social Media Strategy.
    • Content Production.
      • Photography.
      • Video content.
      • Social media copywriting.
      • Blogging.
      • Podcasting.
    • Monthly Social Media Reporting & Analytics.
    • Thought Leadership – writing for organization blogs/external media.
    • Speaker – Conferences, Festivals & Events.
We already work with clients in Melbourne, Sydney and London, so no matter where you are around Australia or the world, we can either work in your city or remotely. It’s totally up to you. 

To find out more drop us an email at: info@hotndelicious.com or fill in the contact form below.

Let’s get started today!