Just a few days ago Snapchat announced & rolled out updates to the platform, which further strengthens its position as the preferred digital communication tool for the millennial market.
In this current age where digital platforms are evolving so swiftly, the youth market are adopting Instagram and Snapchat as their preferred methods of broadcasting content and interacting with fans, friends and family.
In the latest improvements to the Snapchat platform, you can now starting talking or video chatting instantly live once one of your friends is on Chat at the same time.
With Snapchat 2.0, they have also introduced Stickers and Auto-Advance Stories, so that when you finish a Story, the next one begins automatically — you simply swipe to skip ahead, or pull down to exit as you need.
But don’t take my word for it… open up Snapchat and have a play today!
AND you can follow my trip to the US Masters golf tournament this week at Augusta (Georgia) in California and throughout the USA over the next 2 months on Snapchat using the @-handle hotndelicious. Follow me!
Get on board! Toot toot!
Article by Dan Wilkinson (Hot & Delicious: Rocks The Planet!).
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As an award-winning, highly experienced social media professional, Dan Wilkinson has worked with a range of international brands, spoken at Social Media Week – Miami and has had two campaigns from the past year now featured as global case studies on both the Twitter Success Stories and Instagram Business Blog for his work at SapientNitro, working with brands such as Cadbury Dairy Milk Chocolate, Philadelphia Cream Cheese, Peroni Italian Beer and more.
Dan recently wrapped up his position as Social Media Lead for SapientNitro in Australia, to pursue freelance social media contracts, influencer/public speaking opportunities and further build his own brand, Hot & Delicious: Rocks The Planet.