Month: June 2015

Nick Bracks (underBRACKS biz founder & entrepreneur) – Podcast Interview

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Nick Bracks (underBRACKS biz founder & entrepreneur) drops by our castle in the sky.
Nick Bracks (underBRACKS biz founder & entrepreneur) drops by our castle in the sky.

Hot & Delicious: Rocks The Planet podcast series

Interview #29 – Nick Bracks (underBRACKS biz founder, Headspace brand ambassador, TV celebrity and entrepreneur).  

Born in country-Victoria, Australian businessman, TV celebrity, model, aspiring actor, Headspace brand ambassador and underBRACKS founder, Nick Bracks is quite clearly never bored.

Discovered by American Crew in 2009, Nick Bracks has a modelling portfolio that includes Australian retail giants Myer, David Jones and GQ magazine. He’s a former restaurant/cafe owner, has been on Dancing with the Stars in front of millions of people, launched underwear label underBRACKS in 2013 and more recently co-founded superfood supplement, Activated Nutrients.

Drawing from personal experience in his youth with depression and anxiety, Nick has worked with wonderful organisations such as Headspace, Beyond Blue, En Masse and Movember. During today’s chat we share our personal experiences struggling with depression at a young age, finding our focus in our early twenties to pull through and the hunger of wanting to love yourself and achieve in life.

Now regular subscribers to the podcast will know that I’ve had many different career permutations in my short lifetime – Crown Casino bar guy, Emirates Airline international flight attendant, running music festivals & events around Australia, TV show music supervisor, photographer, biochemistry back in the day and now along with this podcast, I’m guiding social media for a range of international brands including Cadbury Dairy Milk Chocolate, Peroni Nastro Azzurro Italian beer, Bulmers Original cider, Philly Cream Cheese, Kraft Nuts Spreads and many more. One of the key lessons that Nick and I discuss and have both learned is to not be afraid to have a go…

“There’s nothing to fear, but fear itself” is never more true than in Nick’s case – we chat about the motivations of delving into different career opportunities, testing the waters of career paths that you think you might like and how it gets you closer to knowing who you are/what you want to do in life… oh and Nick Bracks shares with us the key to marketing yourself as your own brand. Very, very cool.

Oh yes, I’ve got three words for you. “Inspiring” and “Fingers pies.”

Get amongst it!

Android users – you’ll need to download the free Podcast Republic app then search Hot & Delicious: Rocks The Planet.

Hot & Delicious: Rocks The Planet is weekly podcast where we interview inspiring individuals and successful entrepreneurs from around the planet across a range of industries (incl. music, film/tv, fashion, travel, comedy and more) about what makes them tick as people and drives their hunger for success.

Follow @NickBracks on Twitter/Instagram and check out his website and Facebook page by heading here to underBRACKS.com

Hit us up on social media here:

Twitter @hotndelicious 
Instagram @hotndelicious
Facebook.com/HotnDelicious
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.

Dan Wilkinson works as a Manager, Marketing Strategy & Analysis – Social Media at SapientNitro Australia and is founder of music industry biz, Hot & Delicious Group.

Global sports digital marketer & Sports Geek, Sean Callanan rocking the planet.

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Global sports digital marketer Sean Callanan AKA Sports Geek stops by the studio.
Global sports digital marketer Sean Callanan AKA Sports Geek stops by the studio.

Hot & Delicious: Rocks The Planet podcast series

Interview #28 Sean Callanan (Sports Geek – global digital sports marketer & podcaster).  

Ladies & Gentleman welcome to the Hot & Delicious: Rocks The Planet podcast. My name’s Dan Wilkinson and today we sit-down on the couch with Australian digital sports marketer and podcaster, Sean Callanan, who started his journey back in the day as a developer/coder, slung in out in the trenches of community radio and today works with sporting organizations around Australia and the world including clients in the AFL, NRL, cricket and more, advising them what to do with their brand in the digital space.

For our podcast lovers, Sean’s two podcasts, Sports Geek and the Beers, Blokes and Business podcast cover some super interesting subject matter and have recently just ticked over 200,000 downloads. 

The Sports Geek podcast features interviews with sports business professionals from English Premier League, NBA, NHL, Major League Baseball, Major League Soccer, AFL, NRL and NCAA and enjoys listenership in over 75 countries while the Beers, Blokes & Business podcast are regular catch-ups with Sean and his contacts across various industries, where they chat about the challenges of their businesses and how they work through them (over a few cheeky beers of course).

I loved catching up with Sean Callanan today, as it’s not that often that I get to engage with a fellow digital marketer and share our mutual learnings in the roles we play for our clients. Sean shares lots of little gems, including 3 pieces of advice he would give anyone who wants to start marketing their brand in the digital space – no matter whether they be sports teams, individuals, large brands, small business or whatever.

We cover Sean Callanan’s experiences of a lifetime including living in Tennessee as a kid, utilizing the power of Twitter to connect with people that ends up with him sitting in a corporate box shooting the shit with high-powered executives at LA Dodgers – Dodger Stadium, interviewing the likes of Mark Cuban (Audionet founder, Dallas Mavericks owner), Richard Clarke (Arsenal), English cricketer Mike Gatting and that Ball of the Century and the unwavering tenacity that culminates with you meeting and working with people beyond your wildest dreams

Get amongst it!

Click here for magic in your ears 🙂    

Hot & Delicious: Rocks The Planet is weekly podcast where we interview inspiring individuals and successful entrepreneurs from around the planet across a range of industries (incl. music, film/tv, fashion, travel, comedy and more) about what makes them tick as people and drives their hunger for success.

Hit Sean Callanan up on Twitter – @SeanCallanan + @SportsGeek + @BeersBlokesBiz
Download & subscribe to Sean Callanan’s podcastsSports Geek and Beers, Blokes and Business.
Or check out his websites for more information SeanCallanan.comSports Geek HQBeers, Blokes and Business.

Some of the cool topics we discuss today:

Hit Hot & Delicious: Rocks The Planet up on social media:

Twitter @hotndelicious 
Instagram @hotndelicious
Facebook.com/HotnDelicious
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.

Android users – you’ll need to download the free Podcast Republic app then search Hot & Delicious: Rocks The Planet.

Dan Wilkinson works as a Manager, Marketing Strategy & Analysis – Social Media at SapientNitro Australia and is founder of music industry biz, Hot & Delicious Group.

Johann Ponniah from I OH YOU. Bringing the party back to the people!

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Chit chats with Johann Ponniaj (I OH YOU founder & director).
Chit chats with Johann Ponniaj (I OH YOU founder & director).

Hot & Delicious: Rocks The Planet podcast series

Interview #27 – Johann Ponniah (I OH YOU! – brand, music company record label – founder & director).  

Howdy howdy howdy… today we sit-down on the couch with Johann Ponniah, one of the founders & director of the love child that is I OH YOU!, an Australian music company, brand and independent record label born of 4 guys in the city of Melbourne, that’s becoming bigger than what they could ever have imagined. 

For the uninitiated, the I OH YOU crew launched in 2009 when the then four teenage housemates received a final notice from their gas company for a bill they couldn’t afford to pay off. In a desperate last ditch effort to raise the funds, Johann and his mates threw a house party with live music acts and with the 200 people that attended (including the local police force), the housemates raised enough cash to pay all their bills for the next quarter.

Now I’ve been working in and around the Australian music industry for about 9 years now and I’ve met many many wonderful people, whom, if you haven’t worked in the music scene, invariably aren’t super well paid, driven by their pure passion for music and hunger to make a difference in the scene or at least make their mark.

Johann is a guy who through sheer determination and a SHITLOAD of hard work has built a career within the music industry and been instrumental in working with amazing artists of the likes of DZ Deathrays, Violent Soho, DMAs and more, to take their respective careers to a whole new level, not only in Australia, but on a global scale.

Despite having already achieved a whole swag of success in Australia, Johann remains refreshingly humble and focused on the future – ever-hungry for whatever’s next on his list of goals to tick-off for I OH YOU as a business and the artists that they work with.

We chat about his mentors in music and his family, his Sri Lankan background, a childhood spent growing-up in Campbelltown Sydney and the life lessons he learned after moving to Melbourne just 3 days after finishing high school.

Music industry accolades, successful international touring artists & putting the pieces together to build their business globally… Johann and the guys from I OH YOU are hungry and kicking massive goals.

So humble and many, fascinating tales to share for those just beginning their foray into the Australian or international music scene, whether you be artist, promotor, budding indie label founder or manager.

I hope you love this chat as much as I did.

Enjoy!

Android users – you’ll need to download the free Podcast Republic app then search Hot & Delicious: Rocks The Planet.

Hot & Delicious: Rocks The Planet is weekly podcast where we interview inspiring individuals and successful entrepreneurs from around the planet across a range of industries (incl. music, film/tv, fashion, travel, comedy and more) about what makes them tick as people and drives their hunger for success.

Follow I OH YOU on Twitter/Instagram and check out all their sick tunes here via their website – I OH YOU.

Green Buzzard announced as the newest member of the I OH YOU family. Check out their 1st single:

Sweet first single from City Calm Down’s forthcoming debut album In A Restless House.

Screen Shot 2015-06-12 at 6.49.09 am

Hit us up on social media here:

Twitter @hotndelicious 
Instagram @hotndelicious
Facebook.com/HotnDelicious
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.

Dan Wilkinson works as a Manager, Marketing Strategy & Analysis – Social Media at SapientNitro Australia and is founder of music industry biz, Hot & Delicious Group.