Month: August 2014

Spread Positivity – Go Ahead Make my Day!

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Bolte Bridge, Melbourne. Photo credit: Dan Wilkinson (Hot & Delicious Group).
Bolte Bridge, Melbourne. Photo credit: Dan Wilkinson (Hot & Delicious Group).

Every now and then someone I love does something that just blows my mind! 

This week one of my colleagues brought to my attention the #SpreadPositivity trend that’s sweeping the internet at the moment and it brought a smile to my face, so I decided share my little piece of love. 

Any time I’m having a bad day, one of little tricks I employ to get me out of a funk is to bring sunshine to someone else’s day by doing/saying something silly to make them laugh or if I’m not around friends/family, then when I’m at the supermarket, store or a bar, I’ll ask a random stranger (the person serving me) how they’re day is progressing. It’s amazing how often you see a visible uplift in spirits when your actions break the monotony of someone else’s day with a little human touch. So empowering!

This attitude I have towards life is a longer story than what I have time for today, but is partially inspired by my granny who for most of the time I knew her, was dying of emphysema and had been left pretty much penniless by the husband she’d divorced many years earlier. Despite these challenges, Granny Else set the world of her family alight with positive energy, cuddles/tickles and boundless love, which had a massive impact on all of us as human beings. It’s this experience and the influence of my amazing parents who have lived such selfless lives so that their kids would not want for anything, that inspires me to want to be a better person. Whilst I am far from perfect and certainly have moments that I’m not proud of, my outlook on life is this – I can’t necessarily change the world and all it’s problems, but I can change the lives of those in my world. If I can do just one thing each and every day that impacts positively on the life of another individual, in my mind that in itself justifies my own existence and will hopefully inspire others to take the same action also. Is this way, incrementally, day-by-day I can make this planet a better place to be. 

And so here I sit on a Sunday evening, sipping on a delicious glass of Pepperjack Shiraz listening to Jack Johnson after a twilight excursion to Melbourne’s Docklands to test out my “new” Canon 60D that one of my close friends has given me on long-term loan ’cause he knew how much I needed it to take my next steps in the business (Hot & Delicious Group) that I run outside my agency role. While his is not the small kind of gesture that I’m talking about, this simple act of kindness and selflessness has me writing this article with a smile on my face and a song in my heart 🙂

It’s such a simple thing, but when you’re next having a day when you feel like throwing your toys out the pram… Take a few deep breaths and whether it be a random act of kindness for a friend, family or stranger, reach out. 

#SpreadPositivity

Dan

Hot & Delicious Group.. Passion, Creativity & Community.

Culture, travel, music, news & sick live photography from around the planet:

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Dan Wilkinson works as a Manager, Marketing Strategy & Analysis – Social Media at SapientNitro Australia and is founder of music industry biz, Hot & Delicious Group.
Dan Wilkinson works as a Manager, Marketing Strategy & Analysis – Social Media at SapientNitro Australia and is founder of music industry biz, Hot & Delicious Group.

Taxi driver – Fare for Hire. Delhi, India. Horn Please!

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Taxi for Hire. Delhi, India. Photo credit: Dan Wilkinson (Hot & Delicious Group).

Hot & Delicious Rocks: The Planet! – photographic travel diary series.

Taxi for Hire. Delhi, India. Photo credit: Dan Wilkinson (Hot & Delicious Group).

Following on from last week’s post, Little girl’s curiosity. Jaipur, India, I shot this image as we were leaving Delhi International Airport in a taxi with this gentleman who was to be our driver and travel guide around the Golden Triangle for the next 5 days.

As I captured this moment in time, I watched our driver examine each of us closely in his rearview mirror, taking in the broad, distinct London, Dublin and Aussie accents and personalities of the 3 passengers seated in the back of his old school ride. 

And for all you out there who’ve ever travelled India by road… “Horn Please!” 😀

DW

Click here for more photos from the Hot & Delicious Rocks: The Planet! travel series

Hot & Delicious Group.. Passion, Creativity & Community.

Culture, travel, music, news & sick live photography from around the planet:

Twitter @hotndelicious 
Instagram @hotndelicious
Facebook.com/HotnDelicious
hotndelicious.com

Dan Wilkinson works as a Manager, Marketing Strategy & Analysis – Social Media at SapientNitro Australia and is founder of music industry biz, Hot & Delicious Group.
Dan Wilkinson works as a Manager, Marketing Strategy & Analysis – Social Media at SapientNitro Australia and is founder of music industry biz, Hot & Delicious Group.

Little girl’s curiosity. Jaipur, India. ‪#‎wanderlust‬

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LittleGirlsCuriosityJaipurIndia. Photo credit: D.Wilkinson (Hot & Delicious Group).

Welcome to the new series of Hot & Delicious travel short-pieces where I share my photos from around the world and the moments behind them in short form. I’ve traveled the globe and yes, it’s long past time I started sharing some of the wonderful moments I’ve been blessed enough to experience.

When I travel, like everyone else I do love ticking off boxes by seeing the sites like the Eiffel Tower, Vatican City, the Kremlin and more, but my purest travel joy is derived by venturing off the beaten track and being aware enough to capture those moments of inspiration in every day life that just seem to appear at the most unexpected times. This is one of those.

Little girl’s curiosity. Jaipur, India. ‪#‎wanderlust‬ Photo credit: Dan Wilkinson (Hot & Delicious Group).

I was on a 5-day trip to India with 2 friends to visit renowned tourist circuit, The Golden Triangle. The Golden Triangle is so called because of the triangular shape formed by 3 cities in Northern India which each has it’s own wealth of beauty, culture and history – Delhi, Agra (the city of the Taj Mahal) and Jaipur. Whilst driving into Jaipur, also known as The Pink City, we pulled over by the side of the road to determine our bearings and these 3 beautiful little girls wandered out.

…and for just a moment …it was almost as if time stopped. 

DW

The Golden Triangle - India

Hot & Delicious Group.. Passion, Creativity & Community

Culture, travel, music, news & sick live photography from around the planet:

Twitter @hotndelicious 
Instagram @hotndelicious
Facebook.com/HotnDelicious
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Dan Wilkinson works as a Manager, Marketing Strategy & Analysis – Social Media at SapientNitro Australia and is founder of music industry biz, Hot & Delicious Group.
Dan Wilkinson works as a Manager, Marketing Strategy & Analysis – Social Media at SapientNitro Australia and is founder of music industry biz, Hot & Delicious Group.

 

 

Facebook Mentions – Lighting cigars with wads of brand Benjamins.

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Facebook MentionsWell, hai Faceook.. nice shiny news toys.. Facebook Messenger, Slingshot, Paper, Native Video being optimized and now Facebook Mentions… 

In case you haven’t heard of it, Facebook Creative Labs recently dropped their latest tool, the Facebook Mentions app “makes it easy for public figures to talk with their fans and each other on the go.” Hang on, I hear you say.. that’s what Twitter and Reddit are for.. yes, this is the latest in moves designed to keep social media users within the Facebook family.. buy Instagram, Facebook Paper for news, Slingshot to combat Snapchat, optimizing Native Video to draw advertising $$$ away from YouTube. It all makes sense right? I’m not convinced.

Celebrities, market need and the need for Facebook to have their fingers in every pie.

Now I’m not a celebrity (yet 😉 ), but I’ve been around the music industry for years and for me there’s two types of celebrities.. those who like to be seen schmoozing with other celebrities and sharing it with the world and those that like to be left alone or if connecting with other celebs, are not trapped up in making a big deal about it, so to me Facebook Mentions in it’s current format doesn’t make sense.

And what about Facebook’s perceived need for “world-domination” of all social media tools in the broader social media market?

We live in an ever-evolving technological age where consumers are spoilt for choice and each of us have our own little suite of social platforms that we use in varying frequencies depending on what drives and inspires us as an individual. Like my food and travel destinations I crave choice and variety in my social media; I enjoy Twitter for one-on-one connections with influencers, meeting every-day people I come across in the digital world whom I’ve never met who love similar things to me, friends and making new business contacts, Instagram as a photographer for daily inspiration/sharing and yes, even Pinterest has it’s place to occasionally inspire me and make me laugh when I’m struggling to get the day started and coffee just isn’t cutting the mustard. Like most of us. I want to at least “feel” like I have this choice and while Facebook Creative Labs is a cool initiative in theory, some of those smarts would surely be better utilised in improving Facebook’s user experience, as what Mark Zuckerberg & Co seem to fail to realise is you don’t need to own own every single human connection on social media. Sure, it’d be nice ($$$) and social innovation is certainly key, but you can’t be everything to everyone and when spread yourself thin over a 100 different opportunities invariably you open yourself up to falling flat on your face.

Last year I spoke with one of our top guys in Singapore about his philosophy on innovation and for his own personal development he endeavours to focus on 3 big projects a year and to do them well, nay, absolutely nail them. I come from a similar school of thought. In 2010, I burnt myself out working 12-14 hours a day 6 – 7 days a week managing 3 bands/singer-songwriters, working on a snowboard show on TV, building a business and flying around the country running various events, whilst trying to make ends meet. Now translate this to Facebook. For them it’s burning resource. It’s all very well to want to build creations designed to combat competitors and blow them out of the water with innovation, but creation’s just the first step. Once you’ve spent millions of dollars building a viable platform, to stay current and to continue to evolve, it’s necessary to continue pouring money into projects just to keep them relevant and competitive, which leaves two considerations – (a) The aforementioned market need and (b) Where’s this money coming from for development?

So my Advertising Dollars are funding this?

Yes, now comes the “fun” part. “Where’s the money coming from for your shiny new toys Facebook?” – mutter agencies, brand and marketing teams around the world. And yes, pure and simple. Brands are paying for it.

Working in social media I accept that part of my role is explaining to clients that the natural evolution of successful digital technologies into paid channels is nothing new (e.g. Google) and another reason why each brand’s social strategy should remain platform neutral and be tied to business objectives, rather than specific social platforms. But this? Uh uh.. in it’s current format and in an already saturated social media market I fail to see the necessity of Facebook Mentions and sure if it took off there may well be financial benefits in influencer/brand cross-promotions in the future, but they will be affordable for the few and when life’s already been made more challenging with the “death of Facebook Organic Reach” conversations, this is not helping.

I’ve been sitting here thinking you’ve been making some shrewd moves of late, Facebook, with your finger on the pulse and as always I’m happy to be proved wrong, but I’m concerned that this just smacks of an itchy trigger finger and you’re shooting blanks.

DW

Hot & Delicious Group.. Passion, Creativity & Community

Culture, travel, music, news & sick live photography from around the planet:

Twitter @hotndelicious 
Instagram @hotndelicious
Facebook.com/HotnDelicious
hotndelicious.com

Dan Wilkinson works as a Manager, Marketing Strategy & Analysis – Social Media at SapientNitro Australia and is founder of music industry biz, Hot & Delicious Group.
Dan Wilkinson works as a Manager, Marketing Strategy & Analysis – Social Media at SapientNitro Australia and is founder of music industry biz, Hot & Delicious Group.