Latest Event Updates
Global jet setter, Rodriguez and The Road Home – Mark Wilkinson.
DOWNLOAD the PODCAST – #144 Mark Wilkinson (Singer Songwriter).
Australian singer/songwriter Mark Wilkinson is living the dream!
Just back from a global tour that’s included the USA, Canada, the UK, Netherlands, Germany and Switzerland, Mark joined me at my Bondi Beach podcast studio to chat about his sold out shows in 8 different countries on 3 continents and sharing the stage with some of music industry’s most enigmatic names including Brian Wilson and Rodriguez.
As Mark Wilkinson embarks on the final two legs of his global tour at home in Australia and New Zealand to launch brand new EP ‘Lost In A Dream’, we chat about:
- Meeting through another Sydney singer/songwriter, Kate Gogarty, whom I used to manage and I surprise him with the story that I met this artist through a friend of hers via a dating app.
- Mark’s first ever memories as a small child in Singapore.
- A “pinch me” moment that he enjoyed whilst on tour in the Netherlands, where he thought to himself “I can’t believe that this is happening right now!”.
- Mark’s experiences self-producing the ‘Lost In A Dream’ EP, taking the leap of faith to work solo without a producer and the next steps for his upcoming 3rd studio album.
- 2 people who have inspired him on his journey to become a global, touring singer/songwriter.
- 2 pieces of advice that Mark Wilkinson would give to someone who has a dream, but is afraid to take that first step.
Super inspiring chats & I hope you enjoy it as much as I do… Let’s get into it!
DOWNLOAD the PODCAST – #144 Mark Wilkinson (Singer Songwriter).
Ambition, Small Business & Pursuing Your Dreams – Where Should I Begin?
DOWNLOAD the PODCAST – #143 Dan Wilkinson – Ambition, Small Business & Pursuing Your Dreams – Where Should I Begin?
Ambition, Small Business & Pursuing Your Dreams – Where Should I Begin?
There is NOTHING in the world like being your own boss and getting paid to pursue what you love!
If you had told me in 2015 that I’d be making more $$$ in 2 days than I used to make in 5 and that I would be living 5 minutes walk from the ocean, working remotely from the home office every day (I commute to work via the kitchen 😃) and then creating podcasts, Instagram content and business development on my other work days, then I would have said to you “Let’s jump in the time machine and take me there immediately!”
From studying biochemistry to Emirates Airline senior flight attendant to music industry jack-of-all-trades to global award-winning social media strategist, my life has been a journey of design, chasing that “Life Work Balance”. Yep, you heard right… ever since I was 20 years old I’ve pursued an approach to life by focusing on jobs that allow me to live a certain lifestyle and chase what I love for living… travel, music & a life of creativity.
If you had told me 20 years ago I’d be a flight attendant living in Dubai for 6.5 years, I’d have pissed myself laughing… “No way!”, if you’d told me 12 years ago that I’d be working in social media for a living I’d have been like “What’s Social Media?” 😉 And I’m still rolling with it… last year I spent 3 months in California after leaving my full-time job and since moved to Bondi Beach in December, turned my podcast into a radio show on Bondi Beach Radio and took on my first university gig lecturing in Social Media Strategy at Macleay College in Sydney. WTF is happening right now?!! 🚀 Keep Pushin’!
Over the coming weeks & months, I am releasing a series of solo digital shows for free download via iTunes and the Hot & Delicious Rocks The Planet! weekly small business and entrepreneur podcast to help any of you who yearns for a life where you get paid to do what you love and chase your dreams.
This is the first show in this series is:
Ambition, Small Business & Pursuing Your Dreams – Where Should I Begin? –
- The 1st Steps – Decide What You Want & Follow Your Heart.
- The Top Tips and Tools – Clear A Path & Make That Start.
The next show in the series:
10 Tools & Tips for the Ambitious, Small Business Owner & Digital Nomad – Perform at your best whilst living life to the fullest!
What exactly is it that are you waiting for? There is absolutely nothing stopping you from taking the plunge except you. Make a start, make a start today!
DOWNLOAD the PODCAST – #143 Dan Wilkinson – Ambition, Small Business & Pursuing Your Dreams – Where Should I Begin?
Award-Winning Social Media Strategy with Hot & Delicious: Rocks The Planet!
Hot & Delicious Rocks The Planet! with Global Award-Winning Social Media Strategy & Content Production for your brand!
Social Media Strategy, Content Production, Monthly Social Media Calendars, Best Practice Social Media Playbooks, Community Management & Monthly Reporting.
Just one year after relocating to Sydney from Melbourne (via Los Angeles) to take on Cancer Council Australia as a client, I’ve significantly diversified our depth of experience across a range of different industries.
After a 3 month stint in California and making the transition from my full-time role as Social Media Lead for SapientNitro in Australia driving social media for Cadbury Dairy Milk Chocolate, Peroni Italian Beer, Bulmers Original Cider, Oreo, Philly Cream Cheese, Kraft Peanut Butter & more, I decided that I needed a change of scenery, moved up to the beaches of Sydney, knuckling down to the task of operating my own biz again and focusing on project-work with clients across a broad spectrum, including not-for-profit, B2B, health insurance, fintech, beauty brands, craft beer & more.
It’s been a wonderful journey since leaving SapientNitro and we are now in the position where we are expanding Hot & Delicious: Rocks The Planet! to take on new ongoing clients and additional social media strategy projects, as well as ongoing/freelance content production, social media reporting and community management contracts (including Out Of Hours community management – weekends/public holidays and Crisis Management) as part of my ongoing relationships with brands, agency partners and industry friends.
Our clients over the past 12 months include Moula Money (in partnership with Xero), Cancer Council Australia, Mahlab Content Agency (B2B clients on LinkedIn, hbf) and REBORN Agency. Not only have we managed to grow the business, but in 2017 I became a university lecturer in social media strategy at Macleay College in Sydney for the 1st time, we’ve continued to build the Hot & Delicious: Rocks The Planet! brand through our 2 Instagram accounts, @hotndelicious and @craftbeerlovin’, which have each grown by over 14K+ global followers in the past year, I’ve stepped into brand campaings as a social media influencer myself, speaking engagements at events, had a weekly radio show on Bondi Beach Radio and my weekly iTunes entrepreneurship podcast Hot & Delicious: Rocks The Planet! continues to go from strength-to-strength, averaging over 2K downloads a month in 2017!
While every project has its challenges, be yours client-side, agency-side or indeed working in your own business, ultimately this past 18 months has been one of the most wonderful, enlightening and rewarding experiences of my life thus far – to take the leap of faith to run your own business and brand, then to see it take off! It makes me so happy!
So if you are keen to audit your brand’s social media presence, to generate a strategy, improve your content production (premium photography, copywriting and yep, we can even create a podcast for your business!), monthly digital reporting and systems & processes that actually drive your business/brand objectives, whilst creating a digital ecosystem that your audience, customers and fans actually want to interact with and be a part of, then we should chat!
Warning: We don’t do inspirational quotes or cat memes as they do nothing to help your business – unless you’re a pet store 😜
Get in touch!
Dan Wilkinson (Hot & Delicious: Rocks The Planet!)
info@hotndelicious.com
A few career highlights so far include:
- Creating the Peroni Nastro Azzurro social media brand book, which struck such a powerful chord with the Peroni brand team, so much so that they asked us to present the brand book as an example to all their agency partners and paved the way for a complete transition of Peroni into a digital brand with a new digital ecosystem including the Peroni Stile Italiano lifestyle blog and Peroni Instagram channel.
- Our award winning Philly Pourovers campaign where SapientNitro partnered with Instagram for the launch of Instagram Advertising in Australia, driving a measurable uplift in offline sales and a demonstrable ROI through social media for Philadelphia Cream Cheese.
- Sparking a national flavour debate with the creation of the Cadbury #ChocPlusWhat campaign leading up to the launch of Cadbury Dairy Milk with Vegemite Chocolate, which resulted in the Cadbury and #ChocPlusWhat trending nationally on Facebook/Twitter in Australia, made global news and was turned into a Twitter Business case study.
In my time in the advertising industry, we’ve changed the way our clients play in the social media space with innovative thinking, exciting brand building and social media-led campaigns.
When I first joined SapientNitro in July 2013, the Australian arm of the business had never focussed on social media clients before. During my time at the agency, with the support of our global social teams in Miami, New York, Chicago, Atlanta and Toronto, we transformed the Melbourne office into a digitally-focussed business, creating internal ways of working, crisis management & escalation procedures, content production and community management processes, monthly/campaign reporting templates, social listening and analytics tool assessment/review, pitch document creation for successful pitches and more.
I stepped away from full-time agency-life in January to soak up the challenge of further building my own business and brand, Hot & Delicious: Rocks The Planet, and that of my clients, who crave a forward-thinking digital brand of their own. I want to partner with agencies, brands and clients to create audience-centric content that’s built for the user experience and drives the brand awareness/Reach that ultimately drive foot traffic/sales for their respective businesses.
And that now starts with you…
If you, your agency, your business, your brand or your client are looking to transform the way you approach social media then your journey starts now.
Complete our Hot & Delicious: Rocks The Planet contact form below and we can start building your presence today.
Twitter @hotndelicious
Instagram @hotndelicious
Facebook.com/HotnDelicious
Hot & Delicious YouTube – Ballistyx Snowboard Show, interviews & more.
Hot & Delicious Rocks The Planet! with sleep hypnosis YouTuber Alicia Fairclough.
DOWNLOAD the PODCAST – #142 Alicia Fairclough (YouTuber and founder of Amazing Sleep Hypnosis).
Excited! Exclusive #WomenInBusiness Hot & Delicious: Rocks The Planet! podcast with YouTuber Alicia Fairclough LIVE at TwoSpace at the Coogee Bay Hotel!
Having built and sold her first business at the age 25 in Vancouver (British Columbia, Canada), Alicia Fairclough is a digital nomad in the truest sense of the word, with a Skypenosis consulting business that she can run from anywhere in the world, a successful mobile app and a YouTube channel with over 15,000 subscribers, which specialises in hypnosis for wellness subscribers!
In our LIVE show together we explore what makes Alicia tick and drives her hunger for success, the moment she went… f*ck it… I’m going to pursue my own business and as part of the show I even agreed to under hypnosis as an exclusive for her YouTube audience!
I’ve been wanting to recording LIVE podcasts for quite some time now and so I am pretty damn excited to be doing this as a dry run.
Tune in now to hear Alicia’s story of bite off more than you can chew, then chew like hell! Exciting times!
How to Dress a Dummy. Inspiring journey of self-discovery with author Cassie Lane!
DOWNLOAD the PODCAST – #141 Cassie Lane author of ‘How to Dress a Dummy’.
“True beauty is found in the imperfect and vulnerable.”
Cassie Lane is one of the most hilarious, intelligent and beautiful people I know and like so many of us, Cassie Lane grew up desperately wanting to be someone else.
At 16 years of age, Cassie jetted off overseas from Australia on an exciting student exchange adventure. One day she was walking the streets of Italy and the next she found herself swept up into the life of a jet-setter, strutting the catwalks of Milan, Italy and the world as an international model.
Next stop USA. Life living in Los Angeles was like something out of a TV show – sharing a house with 3 other models, mixing it with celebrities on a global scale and partying hard in the LA scene. And yet something was missing…
Beneath all the flash and fancy, she started seeing through the world of exploitation and self-destruction where “living off your looks can attract as much scorn as admiration.”
Yearning for something more, Cassie returned to Australia determined to pursue her passions and whilst taking her next steps in self-development through study, she also began dating Australian footballer, Alan Didak (Collingwood football Club), who wasn’t that well known at the time. As his sporting profile grew in Australia, Cassie found herself thrust back into the limelight and the oft noxious environment of a WAG (Wives And Girlfriends of high-profile professional athlete), where at times she found herself labelled as ‘slut’, ‘skank’ and ‘stripper’, and constantly being told that she should toe the line and be happy with her life as the partner of a football star. And then came the toxic cherry top… being voted worst dressed at the Brownlow Medal whilst attending the nationally televised AFL Best & Fairest Awards show with her partner. Devastating…
Especially for a highly intelligent person that now not only has a double degree in Psychology and Communications, but now a Masters of Creative Writing at the University of Melbourne, from which the thesis of that Masters is this very book and memoir.
‘How to Dress a Dummy’ is frank, open, honest, hilarious and beautiful journey of empowerment and self discovery… I myself was clearly never a catwalk model, but there are so many parallels between Cassie’s life and my own. I grew up knowing that I was different, an outsider and I always felt like a bit of a weirdo. And I still am a weirdo, it’s just that I’m my kind of weirdo and the most beautiful thing that you can discover is to learn to love yourself and to be yourself, for once you do you will notice that you attract the friends/people who most want to be around you, to be with you and to be like you… And that is one of the most amazing moments of realization that anyone can experience!
It makes me so happy to see my friends strive for success, achieve their goals and focus on what completes them and makes them happy. I love that I can share this story.
I love you Cassie Lane and I am SO proud of you!
Ambition is greater than fear. Hot & Delicious: Rocks The Planet! with Poe (CEO and co-founder of Habu Health)
DOWNLOAD the PODCAST – #140 Poe (CEO and co-founder of Habu Health).
Ever had a vision and then brought your dreams into reality?
Christopher Poe AKA Poe is the CEO and co-founder of Habu Health, a Portland (Oregon, USA) based research group committed to building consumer confidence through scientific rigour.
Led by 12 years of research into the neurobiology of pain, and the pain-relieving properties of opioids and cannabis by leading industry pharmacologist and neural scientist, Dr Adie Poe (Poe’s co-founder and wife), Habu Health is a startup created to work with legislators and partners to build digital products that will fuel an intelligent database which integrates high-fidelity plant and human data.
We cover the legalities of recreational use and need for medicinal marijuana globally, the $2M dollars that Dr Adie Poe has already received in US government federal funding, the meaning behind the name of the business (Japanese for “herb”), what motivated Poe and Dr Adie Poe to take the leap of faith to pursue this dream and the launch of the Habu Health App in just 2 weeks!
Fascinating and educating insights into this data-fuelled startup and I have no doubt that you’ll enjoy this entrepreneur podcast as much as I do!
‘Cause legalising cannabis can change the lives and how we manage chronic pain in our global community. This shit is SO much more than Puff Puff Pass!
Download Hot & Delicious: Rocks The Planet! now via iTunes today!
Hot & Delicious: Rocks The Planet! with Alexis Jones (I Am That Girl founder, activist, speaker & social entrepreneur)
“Woman are inherently bad-ass”
And Alexis Jones is truly a bad-ass in her own right!
Alexis Jones is the founder of nonprofit I AM THAT GIRL, which currently has 1M+ girls involved and chapters in over 20 countries. She is also an internationally recognized author, activist, speaker, TV host across a range of channels incl. CBS, ESPN, Fox Sports and MTV, and the founder of ProtectHer, a locker room program educating male athletes on the importance of respecting women.
She has spoken at The White House, Harvard, Stanford, The United Nations, for Nike, DELL and Pepsi just to name a few.
Alexis Jones is a women who has made it her life’s mission to “inject more empathy, vulnerability and more authenticity into the world” and she is truly one of the most awe-inspiring podcast guests that I have had the pleasure of speaking with on Hot & Delicious: Rocks The Planet!
And today I bring Alexis Jones over the interwebs from Austin, Texas to you!
Download Hot & Delicious: Rocks The Planet! now via iTunes today!
